Brian Robinson Scott Swearingen Kelly Clayton Mission Statement G I Joe s goal is to provide it s customers with the best selection of sports outdoors and automotive gear available at the best possible prices History Started in 1952 as an Army surplus store Founded by Edward M Orkney in Portland Oregon Stores throughout Oregon and Washington First item sold was an Army surplus mummy sleeping bag for 1 50 SEIZE THE WEEKEND Locations Area locations include Albany Salem and Eugene Statewide there are 13 total 24 total stores nationwide Services Fishing Guides Bike Mechanics Snowboard Ski Shops complete with full tune up services Rentals Racket Services Automotive Strengths Community Involvement G I Joe s Foundation Online Shopping Product Assortment Availability Events and Contests Sidewalk Sale Competitive Prices Ticketmaster Weaknesses Only in the Northwest Employee Expertise Large Stores hard to find what you re looking for Opportunities Advertising Expansion to the East More promotions Make more appealing to women Employee Training Internships Threats Big 5 Sporting Goods Wal Mart Fred Meyer Foot Locker Small specialty shops REI Sources www gijoes com www google com
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