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Topless MallsHistory of MallsTopless vs. TraditionalWhy Topless Mall are so SuccessfulWave of the FutureExample: Bridgeport VillageReferencesTopless MallsWritten by: Jayne O'Donnell, USA TODAYPresented by: Kim Starr and Kari HansenHistory of MallsTraditional malls were created in 1950s–Get away from environment–Meeting placeTopless malls started in 1990s but really picked up in 2000sTopless vs. TraditionalAnchor storesRestaurantsHigher class and qualityDesign, layout, and styleAttractionsConvenienceWhy Topless Mall are so SuccessfulLifestyle centerNew meeting place for suburban residentsSomething for everyoneExtended attraction hours from restaurants and barsGetting men there and keeping them coming backWave of the FutureTopless malls are proving to have higher sales than traditional box mallsThere is still a place for box malls because of prime real estateExample: Bridgeport VillageRestaurantsAnchorsEntertainmentEnvironmentReferencesArticle: “Shoppers Turn to Town Centers”–By Jayne O'Donnell, USA TODAY–Written: January 31,


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OSU BA 495 - Topless Malls

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