Google: The World's Most Successful Corporate CultureDifferencesFoundations of Google’s CultureExpectationsEmpowermentInnovationEmployee CenteredGoogle, the future of corporate culture?Works Cited1Google: The World's Most Successful Corporate CultureBy Khongchanok PaepipatmongkolSpencer Hayashi2Differences OrganizationalStructure§The formal system of work roles andauthority relationships that governhow associates and managersinteract with one another.OrganizationalCultureInvolves the values and normsshared by managers and associatesthat influence behavior. It is apowerful force in organizations.3Foundations of Google’s Culture Expectations Empowerment InnovationEmployee centered4ExpectationsFree work scheduleRelaxed, team-based atmosphereHigh expectations5Empowerment“Flat” structure- high middle managementcollaborative cultureHigh Tech environment6InnovationAdhocracy culture- focus on flexibility and creativity, leaders are entrepreneurial Effectiveness measured in creativity and innovationVibrant workplace, but high risk takingExamplesGoogle EarthGoogle ChromeYouTube7Employee CenteredYoung work place Facilities Hiring methodsFortune magazine “Best Companies to Work For”Attracts the best applicantsapplicant tracking system (ATS)8Google, the future of corporate culture?Many new companies following this trend.Nike, Keen, Wyden and KennedyEach companies culture is different9Works Cited"The Google Culture - Google Corporate Information." Google. Web. 17 Nov. 2010. <http://www.google.com/corporate/culture.html>. "Google: The World's Most Successful Corporate Culture." Suite101.com: Online Magazine and Writers' Network. Web. 17 Nov. 2010. <http://www.suite101.com/content/google-the-worlds-most-successful-corporate-culture-a242303>. "YouTube - Google Culture." YouTube - Broadcast Yourself. Web. 17 Nov. 2010.
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