PSY 101 1st Edition Lecture 20Outline of Last Lecture I. Social Psychology part 1Outline of Current Lecture II. Social Psychology part 2o Definition Attribution theory Definition of Internal (dispositional) attributions Definition of External (situational) attributions Definition of Fundamental attribution error Definition of Actor-observer bias Definition of Self-serving bias Definition of Just-world phenomenon o Actions can affect Attitudes Definition of Cognitive Dissonance theory Definition of Fact-in Door Phenomenon Definition of attitudes o Definition of Persuasion Definition of Central route to persuasion Definition of peripheral route to persuasion o Persuasion techniques Definition of Door-in-the-face Definition of Low Ball effect Definition of Bait and Switch Definition of Framing Effect Definition of Mere Exposure Effect o Definition of Prejudice Definition of Out group homogeneity o Stereotypes Definition of stereotypes Definition of stereotype threat Current Lecture Social Psychology part 2 These notes represent a detailed interpretation of the professor’s lecture. GradeBuddy is best used as a supplement to your own notes, not as a substitute.o Attribution theory – concerned with how individuals interpret events and how this relates to their thinking and behavior. Assumes that people try to determine why people do what they do Internal (dispositional) attributions - We infer that a person is behaving in a certain way or that an event is due to factors related to the person External (situational) attributions - We infer that a person is behaving in certain way or that an event is due to the situation that they are in Fundamental attribution error - People’s tendency to place an undue emphasis on internal characteristics to explain someone else’s behavior in a given situation, rather than considering external factors.- We blame people for their behavior and not on the situation - Not involved Actor-observer bias- A tendency to attribute one’s own actions to external causes, while attributing other people’s behaviors to internal causes - Involved with the situations Self-serving bias - People’s tendency to attribute positive events to their own character but attribute negative events to external factors Just-world phenomenon- People’s tendency to believe that the world is just and that peopleget what they deserve o Actions can affect Attitudes Cognitive Dissonance theory - Unpleasant mental experience of tension resulting from two conflicting thoughts or beliefs (or actions)- To escape mental tension, we may modify our attitudes, our actions, or both. Fact-in Door Phenomenon- The tendency for people who first agree to a small request to comply later with a larger request.- Sales people often exploit this tendency to persuade us. Attitudes - Belief that includes an emotional component – may predispose us to respond in a particular way to objects, ideas, people, and events o Persuasion The active and conscious effort to change and conscious effort to change an attitude through the transmission of a message Central route to persuasion- When interested people focus scientific evidence/arguments and responds favorably Peripheral route to persuasion- When people are influenced by incidental cues, such as a speaker’s attractivenesso Persuasion techniques Door-in-the-face- Achieving compliance in which a certain request is preceded by a much larger one. Low Ball effect - used in sales and other styles of persuasion to offer products or services at a bargain price in order to first attract a buyer, but thenadds on additional expenses to make the purchase less of a bargain than originally thought Bait and Switch- the action (generally illegal) of advertising goods that are an apparent bargain, with the intention of substituting inferior or more expensive goods Framing Effect - in which people react to a particular choice in different ways depending on how it is presented; e.g. as a loss or as a gain Mere Exposure Effect - people tend to develop a preference for things merely because they are familiar with themo Prejudice Is an unjustifiable (usually negative) attitude toward a group and its members. Scapegoat theory In-group/out-group bias – US vs Them Out group homogeneity - We tend to classify people who are not in our in-group as being similar to one another. ‘they’re all like that’o Stereotypes stereotypes - Schemas of how people are likely to behavior based simply on groups to which they belong. (Beliefs) stereotype threat- anxiety or concern in a situation where a person has the potentialto situation where a person has the potential to confirm a negative stereotype about their social group Inclusion-group membership or belonging - Very important to success Exclusion – being left out of a group - Being left out of a group is actually
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