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UGA TELE 3010 - Media and Politics
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TELE 3010 1nd Edition Lecture 18Outline of Last LectureI. PlayII. PerformanceOutline of Current Lecture I. Mediated Politics II. Newspapers and Their Roles/ContributionsIII. TV News and PoliticsCurrent Lecture- The Framers of the Constitution talked about the importance of newspapers and information within democracy, but they didn’t set up a situation where newspapers could form democracy. They developed no provision for communication’s relationship to self-governance. There was nothing in place to make sure that citizens were informed. Fourth Estate: Word given to the press as a group that can weigh the difference between the crown of nobility & the church. They are a surrogate for “the people”. Press as a watchdog function.Mediated Politics in the 20th century1newspapers: a social responsibility of the press. Serves the public.1radio: has a limited role in serving democracy except for:- the radio Fireside Chat of FDR - he worked to calm the nerves of the people during Depression.- Edward R. Murrow reporting on WW2 - beginning of network news bureaus. He reported from buildings in London. He was one of the first reporting from concentration camps.- Talk Radio (1990)TV: central site of public affairs information; uses newscasts as means of fulfilling the public service/interest requirement for the FCC license (this vertical communication). Television is a top-down process. The editors, reporters, etc. are the ones who decide what we see on television. Internet: news portals; blogs; discussions (this is horizontal communication).Newspapers (roles) and Public AffairsThese notes represent a detailed interpretation of the professor’s lecture. GradeBuddy is best used as a supplement to your own notes, not as a substitute.- Agenda Setting — newspapers often set the agenda, because they have a lot of resources. They don’t tell us what to think, but what to think about (what are the pressing issues of the day)- Limited by resources and space: the news hole. The space is available after the advertisements.- Investigative reporting: An important function of newspapers. They do great investigative reporting because of a bigger staff. - NY TIMES — “paper of record”- Wire services: Associated Press for example. They either do original reporting or they pick up a story from their subscribing news partners.TV News and Politics- Print is important to TV news because of their resources.- TV - biases of the medium in the following ways:- Visual: like tsunamis, etc. We want to see these things. - Drama:- Personal (individuals):- Brief or fleeting: Their are images that appear, and then they’re gone. With a newspaper youcan look at the articles and pictures and keep it. - expensive to producePoliticians strive to meet the input needs of journalists through:- Visuals (incl. camera shot, lighting)- Style- Sound bites: extraction of a clip from an audio source. - Meet deadlines- Supply conflict: makes news quickerTV and the Conduct of Campaigns and Elections- Politicians and journalism are mutually constituting- Politicians seek free news coverage. They need journalism. Journalists need politicians for subject matter. - Paid advertisements- Election Debates- Party Conventions- Talk showsModern Campaigns, Elections, & Governance1PR & Information Management- PR practitioners are employed to help get people re-elected. - “line of the day” — what are we going to talk about today? The President sets the agenda by onlytalking about the line of the day. The line of the day is the President’s spin on whatever issue it is.- echo chamber — the same talking points that are echoed in all mediums. The same phrase is utteredfrom administration and repeated.- importance of visuals - spin & damage control: cleaning up messes.- Advertising: politicians spend a lot of money on advertising. negativity (negative ads)


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UGA TELE 3010 - Media and Politics

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