Attitudes effect actions: peripheral route persuasion: ppl are influenced by incidental cluescentral route persuasion: interested ppl focus on argumentsprejudice v. discrimination: attitude v. actionscapegoat theoryfrustration-aggression principle: frustration creates anger, which can generate aggressionsocial script: culturally modeled guide for how to act in various situationsphysical attractiveness mattersaltruism: unselfish regard for the welfare of othersbystander effect: one must notice and ER, then correctly interpret it, then believe that they are responsiblesocial-exchange theory: our social behavior is an exchange processreciprocity norm: expectation that ppl will help, not hurt, those who have helped themsocial trap: two opposite parties become involved in mutually destructive behaviorsGRIT: Graduated and Reciprocated Initiatives in Tension-Reduction:strategy designed to decrease international
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