Study Guide for HFT 1000 There are 9 Modules for this test therefore you should be familiar with the five bulleted items for each module in preparation for the exam The exam consists of 50 questions multiple choice or true false View and read all materials other than the study guide questions Module 1 Spring 2014 What is the definition and difference between the terms travel and trip movement of people between relatively distant geographical locations for any purpose and any duration with or without any means of transport Travel one person on a trip away from home county of residence to places 50 miles or Trip more one way on a day or overnight in paid accommodations Know the terminology associated with Tourism being careful to understand the terms territory and associated economic impact information Tourism Includes Tourism The activities of persons traveling to and staying in places outside their usual environment not more than one consecutive year for leisure business and other purposes providing information accommodations transportation and other services to tourists Not all forms of travel are tourism the activity or practice of touring the business or industry of Inbound tourism Tourism of non resident visitors within the economic territory Territorial definitions Outbound tourism Tourism of resident visitors outside the economic territory of the country of reference of the country of reference Domestic tourism Tourism of resident visitors within the economic territory of the country of reference International tourism Visitor movement or travel across sovereign national borders Economic Impact of the Tourism Industry o Provides governments with substantial tax revenues and is one of the world s most important sources of employment o 1 of every 9 Americans is employed either directly or indirectly because of people traveling to and within the United States o Represents the largest industry in the world When international and domestic tourism are taken together 1 o WTTC forecasts that the total contribution from Travel Tourism to the world economy will be 2 9 in 2013 What is the Tourism Chain and the activities therein Trip preparation Anticipation Journey from home Travel To Stay and Activities On Site Experience Journey home Travel From Recollections Memories o The Tourism Chain is Described as Interconnecting Different phases Different activities Different players Understand the accommodation tax and why it is important o Accommodation Tax o Accommodation tax is important because it helps the county improve things like their Tax collected from the travelers downtown their civic center the airport highways hospitals etc The Tourism Industry as described on slides 24 26 should be studied o WTTC reports that the Tourism industry generates 6 trillion sales worldwide 9 31 of global GDP 258 million jobs Industry investment estimated at US 652 billion o A generator of economic growth Industry investment forecasted US 1 5 trillion by 2021 4 2 sales growth every year in the next 10 years and as a result 65 millions new jobs to be created 1 in 10 jobs is related to the tourism industry o Why the industry is so big It comprises the activities supporting travel outside their usual environment WTO 1993 Transportation Accommodations Food service Shopping Travel arrangement Activities for tourists such as History culture adventure sports recreation entertainment and many others 2 What is International Tourism o International tourism visitor movement or travel across sovereign national borders Module 2 What points are made on the slide U S Travel and Tourism Industry Impact in 2010 o Travel is among the top 10 industries in 48 states and D C in terms of employment o 7 4 Million jobs are directly generated by travel expenditures o 186 3 Billion in Wages shared by American Workers directly employed by travel o 2 7 of nation s gross domestic product GDP attributed to travel and tourism o No 1 where travel ranks among services export industries o 99 5 of travel industry firms with 500 or fewer employees o 1 9 billion of person trips that Americans took for business and leisure purposes What is a person trip o Person Trip one person on a trip away from home overnight in paid accommodations or on a day or overnight trip to places 50 miles or more one way away from home What is the definition of Leisure Travel o Leisure travel is the kind of travelling that is not objective in making money but rather spending it It can also be referred to as tourism as it is a means of unwinding from ones day to day activities Beaches includes Visiting relatives Shopping Visiting friends Rural sightseeing o Leisure Travel In the bar chart titled Leisure travel behavior more spending strong drive market know all of the opinions differences thereof based on amount of travel over the years Oct 2008 through Oct 2010 3 View the slide Yet Good News Travel spending on the rebound View the slide U S travel supports how many jobs o Not on PowerPoint Module 3 What are the different areas of Tourism and what are the different areas of Lodging as described on the slide Lodging is Part of the Tourism Industry o Tourism Hospitality Lodging Operations F B Operations Retail Shopping Stores Transportation Services Destination Activity Sites Destination Resorts Full Service Hotels Limited Service Hotels Sleeping Rooms o Lodging Know the details on the slides depicting the 2011 Lodging Industry Profile several slides understand the overall state of the industry o Statistical Figures 51 214 properties 15 or more rooms 4 874 837 guestrooms 60 0 average occupancy rate 101 70 Average room rate 61 05 revenue per available room RevPAR 137 5 billion in sales 1 8 million U S lodging industry employees 4 o The Typical Lodging Customer in 2011 40 traveled for business 60 traveled for leisure Be able to calculate Key Operating Ratios such as Revpar Number of guests per occupied room etc o Occupancy percentage Rooms sold Total rooms available o Occupancy percentage Rooms sold Total rooms available o Revpar revenue per available room Rooms revenue Available rooms or Paid occupancy percentage ADR Average Daily Rate o Number of guests per occupied room No of guests No of occupied rooms o Average rooms cleaned per room attendant day No of rooms occupied No of eight hour shifts Be familiar with Management Issues o Labor Shortage o Cost Containment o Increased Competition o Increased Market Segmentation o Brands Overlap o Increased Sophistication
View Full Document
Unlocking...