Review Questions Chapter 28 1 What is the difference between an event and a meeting An event is a destination and the meeting is the audience 2 What is the purpose of meeting and event planners They ensure the purpose of the event is achieved seamlessly 3 What are conventions A special type of meeting held in a specific location 4 What is an example of a convention A trade show 5 What is a conference Large business or educational meetings without a tradeshow 6 How long do conferences last They may last anywhere from a single day to several days but they are all 7 What fraction of all air travel represents passengers attending a meeting or 8 What fraction of all hotel room income is represented by guests attending held at one venue convention meetings 1 3 9 How does business travel impact the economy It creates 2 4 million jobs injects more than 240 billion into the national economy annually and generates 39 billion in federal state and local tax revenues 10 How do meetings and events impact the economy They generate 27 billion in wages that are critical to local economies across the country provide 16 billion in tax revenue and support over 200 local convention centers around the country 11 What do suppliers represent The destination or venue hosting the event 12 Who employs buyers The organizations that plan meetings large corporations industry associations government industries etc 13 What does MPI stand for and what do they do Meeting Professionals International it s the leading international organizational of meeting planners and its membership reflects the balance between planners and supplier members 14 What does SMERF stand for Social Military Educational Religious and Fraternal groups 15 What are the three aspects of work that employees consider as most important a Exciting and challenging work b A chance to learn and grow c Great people to work with 16 What is a major benefit of a successful meeting Improvements in the corporate culture 17 What do planners do They coordinate every detail of meetings and conventions from the speakers and meeting location to arranging for printed materials and audiovisual equipment 18 What is the first step in planning a meeting Determining the purpose message or impression that sponsoring organizations want to communicate 19 What is the net step in planning a meeting Choose speakers entertainment and content and arrange the program to present the organizations information in the most effective way 20 What does RFP stand for and what does it do Request for Proposal it states the meeting dates and outline the planner needs for the meeting or convention 21 What is a precise measurement of meeting success Return on investment or how much was made 22 Why is marketing less important for corporate meeting planners Employees are generally required to attend company meetings 23 Who is responsible for achieving organizational success The meeting planner 24 What is the International Special Event Society The leading international professional association representing event and meeting professionals 25 What started the growth of event sponsorship Summer Olympics in LA 1985 26 What do exclusive or title sponsors do Pay a premium fee to have their name as part of the event 27 What do In Kind sponsors do Provide products or services free of charge helps lower expenses of events 28 What is advancing operations and increasing profit margins in meetings and event management Technology 29 Can a meeting planner be a supplier and a buyer 30 Who do suppliers work for Yes Hotels 31 What are the two components of a hotel Sales and convention services 32 What is a well organized event improved significantly 33 What do Education planners do Set up the agenda for the meeting An event that gives the community a sense of pride the hospitality sector is Chapter 31 14 million Less than 18 34 How many passengers does the cruise industry have annually 35 What percent of North Americans have taken a cruise 36 What is the largest cruise ship today The Allure of the Seas 37 Where are many of the larger cruise ships built 38 What percent of adults have never taken a cruise 39 What percentage of cruisers are Americans 40 What is included in the price of cruises Meals activities and entertainment 41 What were cruise ships meant for originally Finland 83 70 another cruising A method of transportation to bring people and their cargo from one destination to 42 What showed the world a different perspective on cruising The television show the Love Boat 43 What did Carnival Cruise lines do to show the world a different perspective on They introduced the boat as a destination itself passengers do not have to get off Small boats that take passengers from the cruise ships to shore if the ship is too the boat 44 How is the size of a ship measured Using gross tonnage or GRT 45 What are tenders 46 What are cabins on ships called 47 What are the beds in staterooms called large to dock Staterooms Berths 48 What is CLIA and what is their goal Cruise Lines International Association their main goal is to market the cruise 49 What three categories does CLIA divide cruises into vacation experience a Contemporary cruises b Luxury c Premium 50 What are the differences between Luxury and Premium cruises The quality service amenities and itineraries Premium cruises tend to visit more exotic places 51 What is the flag of convince Ships that are registered in other countries so its cheaper and labor laws are different 52 What two countries are the most popular for the flag of convince Panama and Liberia 53 What is the largest cruise line Carnival Cruises with 23 ships 54 Which cruise line has the largest ships Royal Caribbean 55 Why and when did cruising to Alaska become so popular After 9 11 because Americans felt safer cruising in their own waters 56 What are some trends in cruising Voyages to Antarctica more large resort ships flexible dining options etc 57 What are the two career options you have with cruising You can work on the ship or on land 58 Why are there fewer ports for ships to leave from They ve gotten too large 59 These new ships have expanded the activities to what Shopping pool and gambling 60 Why does the cruising industry have some great potential Because there is an untapped market 61 What are 3 very historically famous ships Queen Mary SS France and White star 62 What is the downside of working on ships Being away from friends and family for long periods of time 63 Why is
View Full Document