P SC 1113 1st Edition Lecture 20 Outline of Last Lecture I Obama s Appearance on Jimmy Kimmel II The How of Going Public III Presidential News Management Strategies Outline of Current Lecture I Explaining Going Public II Getting Through III Evolution of Presidential Coverage IV Agenda Setting V Bond and Fleisher President in the Legislative Arena VI Congress Members Fit Into One of Four Groups VII Leadership Pursuit Current Lecture I Explaining Going Public A Technology transportation television radio Internet and satellites B Politics electing outsiders era of bargaining and divided government C Increased propensity for Americans to elect former governors with executive experience to office President Barack Obama as an exception II Getting Through A Presidents losing audience IDEAS Least Effective CONGRESS PASSING BILL PUBLIC B More entertainment options means fewer people watch presidential addresses and less attention in the media C Big going public movements often fall on deaf ears These notes represent a detailed interpretation of the professor s lecture GradeBuddy is best used as a supplement to your own notes not as a substitute D Cynical and biased media III Evolution of Presidential Coverage A Front page of NYT double from Truman to Clinton 1 However not an upward trajectory Nixon and Reagan were more newsworthy B Front page of NYT stories on presidency and foreign affairs triple from Truman to Clinton C Households watching prime time addresses halved from LBJ to Clinton D How do we determine the legacy of a president such as President Barack Obama who will leave the White House on January 20 2017 1 Economic State 2 Foreign Affairs 3 Health Care Policies 4 Public Image 5 What are some policy goals that President Barack Obama is attempting to accomplish right now i Banning conversion therapy ii Working on the language for the Iran Nuclear Deal iii Build greater ties with Caribbean Nations IV Agenda Setting A Important part of power is getting heard B Presidents compete for space but get on the agenda and only make up 1 3 of the agenda C President would be more successful at getting heard if government was unified D Presidential ideas are more likely to pass than Congressional ideas E How can the President navigate Congress V Bond and Fleisher President in the Legislative Arena A A competent and skillful leader can overcome Congress or is that a myth B Reality is that only some things are in the President s control some variables are out of the president s control VI Congress Members Fit Into One of Four Groups 1 Base B 2 Cross pressured partisans CPP 3 Cross pressured opposition CPO 4 Opposition base OB B D CPP CPO OB President Barack Obama 5 President with majority in congress holds onto group 2 6 President with minority in congress focuses on group 3 A One Building Coalitions Through Elections 1 President helps get people into office coattails 2 Presidents also make efforts during the midterm 3 Go public to mobilize voters B Two Leading the Party 1 Co partisans reluctant to embarrass the president 2 President is said to have strategic position as party leader 3 Constantly reinforces shared policy goals 4 Deputize leaders in Congress to keep party members in line VII Leadership Pursuit A Some leaders are loyal B Servant of the president Michel C President s spear carrier Baker D Serving alongside the president served with the president Rayburn R