Social SoftwareTop 10 student needsTop 10 student needsWebsite updatesAssignment: Map of Berkeley (Due Sept. 11)Grading criteriaA word about grading…Last call, standby passengers…Social softwareNot just single human-machine interfaceBut a socially interconnected networkLeveraging social behaviorBeyond mainstream social softwareWork / benefit tradeoffSocial recommendingDel.icio.usDel.icio.us bookmarking and taggingDel.icio.us aggregations‘Folksonomies’WikipediaTemporal artifacts in WikipediaTaggingCambridge, MA and Cambridge, UKSearching for “azul”Tag cloudsSalience of usage, recencySocial reputationsViral adoptionLeveraging physical trafficZoneTagPhotosynthSocial networkingYour favorite exampleAssignments: Commercial for idea (Due Sept. 12) and facebook application review (Sept. 18)Criteria: Commercial for idea (Due Sept. 12)Criteria: Review facebook application (Due Sept. 18)Next timeSocial SoftwareSocial SoftwareJohn C. TangJohn C. TangSeptember 6, 2007September 6, 2007Top 10 student needs Top 10 student needs 6.6.Calendar management Calendar management (assignments, events)(assignments, events)7.7.Computer (power, carrying, Computer (power, carrying, features)features)8.8.Cellphone (texting, usability)Cellphone (texting, usability)9.9.Bathroom controls (temp, sensors)Bathroom controls (temp, sensors)10.10.Transportation (bus schedules, Transportation (bus schedules, parking)parking)Top 10 student needsTop 10 student needs1.1.Communicating with familyCommunicating with family2.2.Alarm clock waking upAlarm clock waking up3.3.Finding people (teammates, Finding people (teammates, carpool)carpool)4.4.Recommendations (dining, Recommendations (dining, activities)activities)5.5.Earphones designEarphones designWebsite updatesWebsite updatesSlides from lecture are posted Slides from lecture are posted later in the daylater in the dayLink posted for every assignmentLink posted for every assignmentDiscussion section topics for Discussion section topics for some weeks added to schedule some weeks added to schedule (more coming)(more coming)Revised office hours for me: Revised office hours for me: Tue, 2:00-3:30Tue, 2:00-3:30Assignment: Map of Assignment: Map of Berkeley (Due Sept. Berkeley (Due Sept. 11)11)Draw conceptual map of Berkeley that Draw conceptual map of Berkeley that conveys your experience of the areaconveys your experience of the area–Introduce me to Berkeley!Introduce me to Berkeley!–Express visually, not with words (like Pictionary)Express visually, not with words (like Pictionary)–Create feature listCreate feature listShow map to one other person Show map to one other person not in CS160not in CS160–““Here’s a map of Berkeley I drew—tell me what Here’s a map of Berkeley I drew—tell me what you learn from it”you learn from it”–State relationship to person (e.g., friend, State relationship to person (e.g., friend, roommate)roommate)–Record number of features they recognizeRecord number of features they recognizeHand in 2 copies (black & white copy OK)Hand in 2 copies (black & white copy OK)Grading criteriaGrading criteriaHow effectively the map communicates How effectively the map communicates feature list to us (the teaching staff)feature list to us (the teaching staff)How effectively the map communicates How effectively the map communicates feature list to user study participant (% feature list to user study participant (% features recognized)features recognized)Good design balance of how much Good design balance of how much information to include in the mapinformation to include in the map–Enough to be interestingEnough to be interesting–Not too much to be clutteredNot too much to be cluttered–Keep target user in mind (me!)Keep target user in mind (me!)Reflect on what you learned from user Reflect on what you learned from user testtestA word about A word about grading…grading…I’m going to be more I’m going to be more explicit about explicit about assignmentsassignmentsPlease ask if you Please ask if you have any questionshave any questionsConsider this first Consider this first assignment as part of assignment as part of a “calibration” a “calibration” process, clarify process, clarify expectationsexpectationsLast call, standby Last call, standby passengers…passengers…Hung, Sherry Murphy, Gant Glickman, Robert Toraby, FarshadVilepchiukor, ArthurSocial softwareSocial softwareIntroduce basic types of social Introduce basic types of social softwaresoftwareRecognize important aspects of Recognize important aspects of social designsocial designApplications we all use, but why are Applications we all use, but why are they compelling?they compelling?Not just single human-Not just single human-machine interfacemachine interfaceBut a socially interconnected But a socially interconnected networknetworkLeveraging social Leveraging social behaviorbehaviorOthers benefit from my workOthers benefit from my workI benefit from others’ workI benefit from others’ workThe more people who participate, the The more people who participate, the more interesting it is (viral)more interesting it is (viral)Social side effects from individual Social side effects from individual workworkLinking social benefits with individual Linking social benefits with individual benefitsbenefitsLeveraging social work (Tom Sawyer)Leveraging social work (Tom Sawyer)Beyond mainstream Beyond mainstream social softwaresocial softwareEmailEmailIMIMWeb pagesWeb pagesMulti-player gamesMulti-player gamesWork / benefit tradeofWork / benefit tradeofCardinal rule for why Computer-Cardinal rule for why Computer-Supported Cooperative Work (CSCW) Supported Cooperative Work (CSCW) applications failapplications fail–Disparity between who does the work Disparity between who does the work and who gets the benefitand who gets the benefitJonathan Grudin, “Why CSCW Jonathan Grudin, “Why CSCW applications fail: Problems in the design applications fail: Problems in the design and evaluation of organizational and evaluation of organizational interfaces”, CSCW 1988interfaces”, CSCW 1988http://doi.acm.org/10.1145/62266.62273Social recommendingSocial recommendingHigh data volumeSide effect of purchase recordsRegionally customizedDealing with data pollution (gifts)Del.icio.usDel.icio.usa a social bookmarkingsocial bookmarking website …
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