J110 1ST Edition Lecture 7 Outline of Last Lecture I Long Tail Media VS Short Head Media II Media Industry a Vertical Integration b Horizontal Integration c Globalization d Limits on Media Conglomeration Outline of Current Lecture I Empirical II Journalism of Verification III Journalism of Assertion IV Journalism of Affirmation V Interest Group Journalism Empirical Testable provable verifiable Derived from experience evidence Journalism of Verification What to look for Effort of verification Multiple sources Evidence of independent digging beyond what sources say Signal what is not yet known Journalism of Assertion Speed valued more than accuracy 24 7 news cycle News sources have more control Marketplace view of the truth What to look for Live not edited Stenography Little push back from moderators Journalism of Affirmation Very profitable audience loyalty Argument Culture given way to Answer Culture What to look for Answers Ideology No separation between news analysis Interest Group Journalism Think tanks Political groups Well financed private groups producing their own reporting Often picked up by other resources strapped news outlets
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