Lecture 15Outline of Last Lecture II. #BlackLivesMattera) Citizen Protest vs. Non Citizenship Protestb) What Social Media does and doesn’t do for protestsOutline of Current Lecture III. Egyptian Revolutiona) The role of social mediaCurrent LectureIII. Egyptian Revolutiona) The role of social mediaWhat social media DOES do:- Limited impact of social media to mobilize o Lack of Internet accesso In Cairo, 16% individuals on Twittero 42% of individuals on Facebook (played large role)- The contributions of one group changed how to use social media: “The Facebook Youth”o Mubarak regime tightly controlled and monitored the public and public spaces, which is why individuals resorted to using the Internet and social media- little surveillanceo Majority of government officials did not respect individuals that used the web.- Khaled Said, a protestor that was brutally beaten and killed by the regime in public by the government, had a fake Facebook page made in his honor that caused political initiation for many young peopleo There were 36K followers on the first dayo Internet served as one of the only spaces where individuals could talk/discuss and complain about their governmento Was an easier way to engage online than offline for them since public spaces were tightly secured- Wael Gnomin created the Facebook page and used skills from MBA to market it.o People began to change their profile pictures to Khaled Said’s and it symbolized as a way for the people to illustrate that they are equal to him- what happened to him can just as easily happen to anyone else.o It was a way for people to create a collective idea  a way to mobilize These notes represent a detailed interpretation of the professor’s lecture. GradeBuddy is best used as a supplement to your own notes, not as a substitute. Esoc 150B1 1st Edition- Youths of Facebook got this protest started and when people started to see the streets as a place of gathering during the protest, other quickly joined in o People protested for several days and then finally the leader of Cairo stepped downSocial media served as a way to spread the awareness of the problem, calls of action, and it provided information about safe places for individuals to meet. This situation shows us that we should neglect to think that online protests are spontaneous and unorganizedo People behind the scenes worked hard to get the protest to mobilizeo There were organized and choreographed