COMM 305 1nd Edi-tionTheories of Theories: Making Sense of Communication TheoryOutline of Last Lecture 1. ExamOutline of Current Lecture 1. Theory Making as Human Process a. Varied b. Importance of Dialogue c. Messy d. Linked to Methods 2. Key Points of Comparison 3. Three Clusters of Theory Making a. Post-Positivistic Theory (Chapter 3) b. Interpretive Theory (Chapter 4) c. Critical Theory (Chapter 5) Current Lecture1. Theory Making as Human Process Critical thinking is a human process. It is a communication process. 1a. Varied Theory making is varied. The existence of this variety is a good think. It is a social conflict. The variety prevents us from only focusing on one aspect of the phenomenon. 1b. Importance of Dialogue It is important to learn jargon. Half of a class is learning the jargon for the class. The jargon is a form of higher thinking. It helps us remember complex ideas in brief. It is important that we value cohesion as a community over coherence. 1c. Messy Jargon is messy. The theories don’t always getting together neatly. We simplify some things since we only have a 16 week class. 1d. Linked to Methods Induction and deduction are good at describing the empirical and research world. You can’t talk about one world with out talking about the other. There is no perfect method. All methods provide some evidence.COMM 305 1nd Edi-tion2.Key Points to Comparison Key Points of Comparison Form How do they draw the map? What does it look like? What do theories in one of these cases typically look like? Goal Commitments Ontology Epistemology Axiology Methods Evaluation Openness Scope Heuristic Value Parsimony Validity
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