Journalism 201 1st Edition Lecture 32 Outline of Last Lecture I. What is happening to our media system?II. So what’s new?III. Does it matter? Key QuestionsIV. Origins of the Digital SocietyV. The Cold WarVI. ARPAVII. SolutionVIII. “Technological Determinism”IX. Government Sponsorship and private-Sector ContributionsX. Computer UseXI. Early 1980sXII. MacintoshXIII. What does a technology mean?XIV. San Francisco Bay AreaXV. Homebrew Computer ClubOutline of Current Lecture I. The WellII. Howard RheingoldIII. Turner:IV. Internet and Web: Not the SameV. World Wide WebVI. Google (Founded 1998)VII. “Page Rank” AlgorithmVIII. Trent Lott, 2002IX. MobileCurrent LectureI. The Wella. The Whole Earth ‘Lectronic Link’b. 1985c. Pre-Web!d. Bulleting board (BBS)e. Early idea of “online community”f. Also some digital utopianismThese notes represent a detailed interpretation of the professor’s lecture. GradeBuddy is best used as a supplement to your own notes, not as a substitute.II. Howard Rheingolda. Virtual Community: Homesteading on the Electronic Frontierb. Active member of WELLc. Coined idea of ‘virtual community’d. What is a community?e. Can a community exist online?III. Turner:a. As a result, digital technology had adopted an ethos of:i. Freedomii. Liberationiii. Personal expressioniv. Collaborationv. Utopianismvi. Uniqueness (“think different”)IV. Internet and Web: Not the Samea. Internet: interconnected computersb. Many services can run across thesec. Bulletin Boards (BBS)d. Emaile. Usenet groupsf. FTPg. Web is ONE of these services; HTTP (one of the largest)V. World Wide Weba. Sir Tim Berners-Leeb. HTML: 1980sc. Researcher at CERN in Switzerlandd. Servere. Web pages f. First web browserg. 1993: Web goes publicVI. Google (Founded 1998)a. Larry Page and Sergey Brinb. Graduate students at Stanfordc. Noticed that search results were really terribled. One reason:i. Many search engines relied on advertisers for revenuesii. Those advertisers paid for how many pages a user saw/how long they stayed on each page1. An incentive for poor search resultsVII. “Page Rank” Algorithma. Using the information in the network to deliver better search resultsb. Google ‘crawls’ the Internet. Its ‘spider’ follows links from one site to another, recording which sites link to which other sitesc. And what kinds of text occurs around those links d. Took significant computer power but once running provided optimum searchingVIII. Trent Lott, 2002a. Birthday party for Strom Thurmondi. When Strom Thurmond ran for president, we voted for him. We’re proud of it. And if the rest of the country had followed our lead, we wouldn’t have had all these problems over the years, either”b. Mainstream media ignoredc. Blogs did notIX. “Rathergate”, 2004a. 18 August 1973b. Memo to Filec. SUBJECT: CYAi. Staudt has obviously pressured Hodges more about Bush. I’m having trouble running interference and doing my job. Harris gave me a message today from Grp regarding Bush’s OETR and Staudt is pushing to sugar coatit. Bush wasn’t here during rating period and I don’t have any feedback from 187th in Alabama. I will not rate. Austin is not happy today either.ii. Harris took the call from Grp today. I’ll backdate but won’t rate. Harris agrees.X. Dotcom Bubblea. Late 1990s excitement fueled a speculative bubbleb. That burst in 2000-2001c. Big setback for financing of tech companiesXI. Mobilea. A primary platform for internet interfaceb. Non-developed nations led the wayc. Social life Bankingd. Civic organizatione.
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