J110 1ST Edition Lecture 13 Outline of Last Lecture I II III More on Movies 20 Questions Journalists Should Ask About Poll Results Yes We Can Outline of Current Lecture I II Ethics Ethical Principles Ethics What are ethics Not same as morality Not same as laws Why examine media ethics Media production Media consumption Ethical Principles The Golden Mean Aristotle Virtue lies between the extreme Virtue lies with the ACTOR Categorical Imperative Formulated by Immanuel Kant Concerns the ethics of the act itself Says that you should only do what you would want everyone else to do Utilitarianism Act to ensure the greatest good for the greatest number Bok s Model Consult your conscience Seek alternatives Hold a dialogue with everyone involved can be imaginary
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