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  • Viewing 4 sample documents related to ADVT 250
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    Pages: 5   
    This study guide covers everything you will need to know about advertising and the law. It covers trademarks, copyrights, the first amendment, and how advertising is used as a business tool. Lectures 15-17
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    Pages: 15   
    This study guide provides all the information you need to for exam three which is about media planning.
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    Pages: 9   
    This study guide covers everything you need to know for exam 2 in great detail. It consists of information from lectures 5-8 which focused on (mainly) coming up with an advertising message strategy and then executing that message.
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    Pages: 5   
    Study guide for exam 1, covering lectures 1-4

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