History of Television 1/26/15 10:03 PM What Is Television? • Highly influential medium • Mostly for entertainment History of Television • Idea had been around for a while – Paul Nipkow developed a rotating disk that could scan reflected lights from images into light sensitive vacuum tubes. • Philo T. Farnsworth – First working Television • Perfected over time – Vladimir Zworykin developed the iconoscope and image orthicon camera • Much different than video cameras, actors performed soap operas and other shows live • Rapidly adopted in the 1950’s – ten percent of population had a TV in the early 50’s, rose to 90 percent by 1960 • Color TV arises in the 1960’s • No competition to broadcast TV until the 1980’s • Led to: • More artistic TV – brought culture to American homes – this ended quickly • Highly profitable – all advertising dollars going to one place • Public frustration – blamed for society’s ills; low quality programs – “mindlessness” • People said TV was making society dumb, less smart. Growing Competition Within the Medium • Cable • VCR’s (1970) and DVD • Satellite and Digital TV • Internet Growth and Spread of Cable • Instead of antenna, users plugged in to a cable that was attached to a community antenna • People who had an antenna would offer use of their service through a cable to people who couldn’t receive television themselves• Made networks mad • Started as subscription based • Brought about strong competition to networks • Reduced Market Share of networks • Led to Specialization • Almost any interest can be found on television VCR’s and DVD’s • In 1952 Charles Ginsberg and the Amex Corporation in New York began working on the first recording machine. Japanese developed the VHS system which led to the VCR as we know it • Wasn’t standardized at first, but became shortly after • First seen as a threat to TV and movies • Originally used to record broadcasts • Set out to find a way to get these into homes – had to make machines affordable and small • Rentals can create huge businesses • Redbox and Netflix Satellite and Digital Television • Growth of satellite and broadband technology • Better sound and picture
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