P102 1st Edition Lecture 14 Outline of Last Lecture I. ConformityOutline of Current Lecture II. ConformityIII. Factors Influencing Conformity IV. Culture and ConformityV. Milgram’s Original Obedience ExperimentVI. Making sense of Milgram’s FindingsVII. Conditions that Undermine ObedienceCurrent LectureI. Conformity- Social influence involves the study of how behavior is influenced by other people and the social environment- Conformity: When you adjust opinions, judgment or behavior to match the norm - Solomon Ascho Test: If people still conform if the answer is definitely wrong o Line Judgment Task II. Factors Influencing Conformity - Normative Social Influence o Desire to be liked and accepted - Informational Social Influence o When uncertain; look to the group for help- Factors that Decrease Conformityo Having and ally… this would motivate to go against the majorityo If the other person’s competence was questionable III. Culture and Conformity- Conformity is usually higher in collectivistic cultures than individualistic cultures - Obedience o Stanley Milgram Major influence of social psychology Conducted many studies on obedience These notes represent a detailed interpretation of the professor’s lecture. GradeBuddy is best used as a supplement to your own notes, not as a substitute. Obedience: Behavior performed in direct response to orders of authorityIV. Milgram’s Original Obedience Experiment- See if a stranger would administer shocks to a stranger- Results: o 2/3 of participants went to the maximum voltage o Everyone thought it was legit o No difference was seen between men and women V. Making sense of Milgram’s Findings - Forces that influenced subjects to continue o Previously well-established mental framework to obeyo Situation in which obedience occurred o Gradual, repetitive escalation of task o Experimenter’s reassurance o Psychological separation from learner VI. Conditions that Undermine Obedience - If teacher could choose the shock level, they wouldn’t go over 150 V- People were more likely to defy authority when they saw others do it - Burger’s similar experiment today…o Still very similar results - Insights o Degree to which behavior is influenced by situational factors o Everyone does have capacity to resist group pressure o Conformity and obedience are necessary for an orderly society as long as the norm are going along with reasonable
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