JOURN 110 1st Edition Lecture 8Outline of Last Lecture I. A person or a practice?II. Defining JournalismIII. What’s missing?a) Professionalb) ObjectivityIV. Scientific Method of Journalisma) Empiricalb) Rationalc) SkepticalV. Assertion vs. VerificationOutline of Current Lecture II. Truth vs. FactsIII. Journalism is not…IV. Journalism vs. Entertainment vs. PersuasionV. What do the courts say?Current Lecture Truth vs. Factso Places facts into context with meaningo Determine if facts are truthful by using the process of verificationo Transparencyo Independence What Journalism is not..o Persuasion Persuasion would be more related to strategic communications First loyalty is to the client, not the public Entertainment (not to provide information essential to democracy)These notes represent a detailed interpretation of the professor’s lecture. GradeBuddy is best used as a supplement to your own notes, not as a substitute.Journalism Entertainment PersuasionGOAL*to inform *to entertain *distract, amuse, create happiness*to sell & promoteMETHODS(how does it inform)*verification*independence*accountability*performance*story telling*paid ads, press releases, staged event, product placementPRACTITIONERS *news reporter, producer, anchor, editor, photographers, videographers*actors, musicians, writers, producers*lobbyist, publicist, government spokesperson, public relation expertOUTCOMES*education& empowerment to citizens*distraction, social awareness, critique*sell product, higher fee for talent, supportfor political candidate/
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