HBM 131 1st Edition Lecture 1 Outline of Current Lecture I Goal and Objectives II What is Hospitality A Definition of Hospitality III What businesses make up this industry A The Umbrella of Hospitality IV Primary Sectors V The Manager s Role VI How to prepare for a Career in Business Hospitality VII Why do Students study Hospitality Management VIII Employment Opportunities IX Outlook for Hospitality Current Lecture Chapter 1 The Hospitality Industry and You I Goals and Objectives Understand the history and interdependent relationships of the segments of tourism Explain the social economic cultural and environmental impacts of tourism Understand roles of tourism promoters Identify current issues and trends affecting tourism II What is Hospitality Many peoples definition of hospitality extends only to restaurants and hotels In reality it goes far beyond this and includes any organization that provides food shelter and other services to people away from home When viewed in this light the hospitality industry can be quite large and far reaching Also the numerous career opportunities become readily apparent Service is providing the needs Hospitality is providing entertainment and feeling Students considering entering the field of hospitality should take into consideration all of the types of businesses that hospitality encompasses but also the various career streams in functional areas across segments such as accounting finance marketing human resources etc One of the common threads that binds all segments together is the service orientation that exists one must possess this in order to be successful How full is your bucket III What businesses make up this industry The UMBRELLA of Tourism casts a Large Shadow Lodging Foodservice Transportation Attractions IV Primary Sectors Meetings and conventions planning and operations Managed park environments natural Resorts golf skiing spas them parks etc Senior living lots of people are getting old we have a class just in this Why would you want to go this route Managed services Consulting services V The Manager s Role The role of the manager is critical in creating the environment in which the following will occur Making the guest feel welcome Making things work for the guest Maintaining a profitable or fiscally responsible operation A degree in hospitality management is designed to allow students to be effective in these areas VI How to Prepare for a Career in the Hospitality Industry Work your way up through an organization No guarantee Only learn one way Earn a general degree or degree in the liberal arts May not provide as quick or direct access to opportunities Earn a general business or management degree Provides the good sound business knowledge but may not be specific enough The prevailing philosophy in hospitality education is that the best way to the top is through a strategic combination of education and experience VII Why Do Students Study Hospitality Management Personal work experience Family background Contact with other students Enjoy people food travel etc Opportunities for employment and advancement Desire to own their own business Desire to be independent VIII Employment Opportunities Most segments of the hospitality industry are projected for continued growth in the number of management positions Opportunity to advance as companies grow Some segments are greatly outpacing the average Senior Living Fast Casual Etc New and emerging segments of the industry Growth in franchise opportunities Increasing interest in food and travel as population ages Culinary Tourism The outlook for the industry is very positive but there are several trends factors that are affecting how the industry operates and the products and services that are offered to customers We will be more specific as we talk about each industry IX Outlook for Hospitality The effects of September 11th and other recent events have resulted in Travel restrictions Safety and security issues Cost of operations Government regulations Destinations that have been affected Egypt Turkey etc