Front Back
case study
In-depth observation of one person or a small group Hard to generalize from case studies
Goals of Science
describe predict explain control
theory
proposed set of principles to organize and explain a phenomenon
hypothesis
proposed, testable relationship between two or more variables
variables
things that can vary
categorical variables
values are different members of a category ex) nationality
Continuous variables
values vary in magnitude along some dimension ex) income
outcome variable
variable hypothesized to show a difference when value of predictor is changed (dependent variable)
predictor variable
variable that is hypothesized to be associated with change in outcome (independent variable)
manipulated variables
predictor variables that the researcher controls and changes
true experiment
experimenter manipulates (controls and changes the value of) the IV; everything else is held constant or is randomized
independent variable
variable the experimenter manipulates while holding other variables constant and using random assignment (varies independently of everything else)
dependent variable
variable whose value is hypothesized to vary according to value of independent variable (depends on IV)
Confound variable
variable that produces an effect that is confused (confounded) with the effects of the intended predictor variable (external variable)
correlational research
do not manipulate predictor variable
subject variables
non-manipulated variables (often predictors) associated with qualities of the subjects in your study eg) IQ, nationality, virgin/not virgin
Operational Definition/Operationalize 
Putting the variables in terms that they can be observed and measured in 
scientific way of knowing things
empiricism (scientific method) theory, hypothesis, data
correlational study
measure two or more variables association claim
True experimental study
manipulate the IV, measure the DV casual claim
Third variable problem
variables other than IV/DV -changes outcome of experimental research -unintentional variable influences IV and DV --> coincidental relationship
Problems of self report
- only good if report is honest -social desirability bias - some people can't report
Problems with behavioral measures
-does it really capture concept?
problems with experimental/expert rating
-maybe too subjective -would other people agree?
reliability
stability or consistency in measurement
test-retest reliability
same results when repeated
inter-rater (inter-observer) reliability
degree to which multiple raters/observers agree that they have seen the same thing
validity
measure assess concept it is supposed to measure? -concern for translating ideas into variables
correlation coefficient
measure of how closely the values of two variables are related to each other -direction of relationship (neg/pos correlation) -strength of relationship (further from 0 is closely correlated )
correlation and causation
correlation does NOT imply causation Causation implies correlation
Placebo condition
experimental condition that research participants think or expect will have some effect but which in fact is inert (no effects)
Double blind study
neither participant nor person administering study knows which condition the participant is in
motive
stimulus that prompts a person to act in a particular way
Maslow's hierarchy of needs
5. self actualization 4. esteem 3. affiliation 2. safety and security 1. basic, psychological
challenges to maslow
-hard to study people with greatest need -order is sometimes violated -individual differences in ranking the needs
Loewenstein (1996)
It is hard to imagine "visceral" states ( hunger, drug withdrawal, sleep deprivation)
homeostasis
body's attempt to maintain stable psychological state
Hunger cues 
lipid/glucose cues (brain) mechanical cues (stomach growling/cramps) social cues (scents)
Hunger cues in the brain
-lateral hypothalamus (on switch) -ventromedial hypothalamus (off switch)
Why are we so fat?
-change in lifestyle (engineering out activity) -attitudes toward and availability of food -genetics -set point theory
set point theory
natural weight that body tends toward
bulimia
-mostly women -more common among college women -related to anxiety, depression, impulse control -problems with serotonin release
anorexia
-mostly women -prevalent in adolescence, young adults -rarer than bulimia -20% die -culturally specific -related to obsessive compulsive disorder, perfectionism -more genetic than bulimia
common characteristics of anorexia and bulimia
-irrational beliefs about food, eating, body image -restrained eaters -serotonin involved (cause or effect?)
unconscious motives for anorexia
avoid womanhood -secondary sex characterisitics -menstrual periods stop -stay small (young) struggle for control
psychodynamic
unconscious hard to measure forces forces you to do things
Schachter and Singer
-two-factor theory of emotion -emotion = arousal + label
misattribution of arousal
attributing arousal to wrong source
limits of misattribution effects
-subtle differences in physiological responses for different emotions -real source of arousal can't be salient (ambiguity helps) -arousal not necessary for emotion
role of appraisal in emotion
not just event but our perception of event that causes emotions
stress
pattern of responses an organism makes to stimulus events that disturb its equilibrium and tax or exceed its ability to cope
stressors
stimulus events that cause stress -eustress = good -distress = bad
Selye's General Adaptation Syndrom
Stage 1: alarm reaction (fight/flight) -tend and befriend Stage 2: resistance Stage 3: exhaustion
support for tend and befriend hypothesis
-in past, fight/flight more pronounced in men than women -androgens important for fight/flight -oxytocin inhibits flee response -women protect offspring -women's survival advantages tied to being socially well-connected
coping
individual attempts to deal with stress
learned helplessness (Seligman)
learn we have no control over our fate and thus no longer try to take control
development
change in organisms over time
cognitive development
changes in processes of the mind (ability to learn, think, remember)
social development
changes in interactions and relationships with other people
physical development
changes in the body and physiology
cognitive changes as we age
-memory for NEW info gets worse -declines in fluid intelligence (problem solving) -no change in crystallized memory (store of knowledge) -slower on timed tasks -decline in recall more than recognition -decline in dividing attention
selective optimization with compensation
older people pare down number of activities to deal with deficits, but concentrate attention in areas that most interest them
Fredrickson & Carstensen (1990)
age and anticipated endings concentrate social energies selective optimization in social life
cross sectional design
different age groups measured at same point in time -cohort effect
cohort effects
shared experiences of group
Longitudinal design
group is studied repeatedly over a period of time -have to wait to complete study -hard to stay in contact & keep getting data from research participants
Stage model (Jean Piaget)
discrete stages, not continuous development -sensorimotor stage (0-2) -preoperational stage (2-7) -concrete operational stage (7-11) -Formal operational stage (11/12 on) -extra effort/practice WON'T result in acheiving skill for next stages
sensorimotor stage
birth to 2 yrs -before symbolic thought -no concept of object permanence -egocentrism
habituation
what are babies interested in, surprised by?
preoperational stage
2 to 7yrs -symbolic thought -learn to talk -egocentric -theory of mind -false belief (3-5 yrs) -appearance vs reality
theory of mind
understanding about the mind understanding of beliefs, intentions and desires -particularly other people's minds guide their behavior
DeVries (1969)
cat-dog experiment
Inability to distinguish reality/appearance seems to be universal
1 - Occurs in variety of cultures   2 - Simplifying tasks doesn’t make it go away   3 - Giving kids “training” on the task doesn’t make it go away
concrete operational
7 to 11 yrs -transitivity -conservation tasks -working on making judgments beyond appearances
formal operational
11 or 12 on -abstract thought -analogies
Criticisms of Piaget's model
assimilate- fit data to theory/schema accomodate - change theory/schema to fit data 1. observation of limited samples 2. stages more continuous, less rigid 3. skills may appear in partial form earlier (method limitation) -Baillargeon's research
Syntax
structure of language how words are combined into meaningful sentences
telegraphic speech
two word utterances 18-20 months old
evidence of Nature's role
-universal language stages -special brain areas -too much to learn -wrong stuff reinforced -wrong stuff never heard, but said
universal language stages
1) babbling (6 mos to 1 yr) 2) one word utterances (1-1/5 yr) 3) two word phrases (18- 20 mos) -telegraphic speech
special brain areas
broca's area (left frontal lobe) - language production wernicke's area (left temporal lobe) - language comprehension
Motherese/parentese
slower, simpler, shorter, more clearly enunciated, repetitive, higher voise
Tomasello & Farrar (1986)
parent and infant jointly attending --> largest vocabulary gains
Evidence of Nurture's role
Motherese/parentese Tomasello and Farrar sensitivity to own language sounds
critical periods
windows of time in development of an organism which some particular development must occur -development change will not occur after that point
Sensitivity periods
periods when a developmental change is most efficient, effective, but change can occur outside the period -second language

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