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Mizzou JOURN 2100 - Leads, the inverted pyramid, and nut grafs
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JOURN 2100 1st Edition Lecture 2 Outline of Last Lecture I. What is news?II. Elements of newsIII. What makes a good storyOutline of Current LectureI. Hard news leadsII. Soft news leadsIII. Hybrid leadsIV. News alertsV. Should you identify the subject immediatelyVI. Inverted pyramidsVII. Nut grafsCurrent Lecture I. Hard news leadsa. They must be used for breaking news. There must be a time element (story must be timely)b. It is easy to write, very formulaicc. Easy to read. 25 words or less.d. Answer the important aspects of the 5 W’s (Who, what, when, where, why) and H (how). Stress the who, what, and when typically. e. Should be intuitive in this era of the smart phoneThese notes represent a detailed interpretation of the professor’s lecture. GradeBuddy is best used as a supplement to your own notes, not as a substitute.f. It is breaking news, even if it happened days ago, if it has just been confirmedg. Use the past tense in these leadsh. Leads should be complete sentences with articlesII. Soft news leadsa. Typically used ini. Magazinesii. Long form storiesiii. In-depth or analysis storiesiv. Feature storiesv. Stories that don’t contain breaking newsb. These leads are harder to writei. Avoid starting with quotations, clichés, or questionsIII. Hybrid leadsa. These combine soft news leads and hard news leadsb. Can still be used for breaking newsc. Time element plus creative element in order to engage the readerIV. News alertsa. These are similar to summary leads or hard news leadsb. In this, you get readers what they want to read as soon as possiblec. To turn it into a lead expand but still keep lead close to 25 words. Therefore, the news alert should be less than 25 words.d. Keep it concise; this will give it clarity.e. If you try to answer all five W’s and one H you will have a suitcase lead.i. Suitcase lead=Too much information packed into one sentence.f. Seconds count when people are reading. In print people will typically give you three seconds to decide if they want to read a story, it is even less if the story is online.V. Should you identify the subject immediately?a. Depends on the whoi. If the name attracts readers (like a celebrity, holds prominent position) immediately identify the subject.ii. If the name doesn’t attract readers, delay it till the next paragraph.iii. When deciding if the who is prominent it depends on what the audience of this publication is. If it is local people may care more about the who.VI. Inverted pyramidsa. The most important information goes at the topb. Use a hard news lead. The inverted pyramid is good for breaking news.c. These are very common on the Internetd. Saves everybody timei. Editors when cutting down storiesii. Writers because they have an easier time knowing what information they need to gather and they write faster because there is a formulaiii. Readers because they can tell if they want to read the story quickly and get the gist of it immediatelye. Doi. Use strong verbsii. Use active voice (Subject-verb-object)iii. Place attributions at the endiv. Place the time element after the verbf. Don’ti. Use dependent clauses in introduction sentencesii. Use prepositional phrasesiii. Use participle phrasesVII. Nut grafs= Tell readers what writer is up to. It delivers a promise of a story’s content/message. It contains the kernel (essential theme) of the story.a. If the nut graf is the first graf of a story than it is a summary or hard-news leadb. Nut graf may also follow an anecdotal narrative or a descriptive lead (soft-news


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Mizzou JOURN 2100 - Leads, the inverted pyramid, and nut grafs

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