UPDATED 6-20-141. FIELD MKTG (FM) – this is the teamclosest to sales, and will be the primary point of contact with the Sales organization.From communicating to the field, driving campaigns, creating sales tools, training the sales force on new solutions, to presenting these solutions on campus…your FM is there to support you.2. PRODUCT MKTG (PROD) – this team of marketers is closest to our product, andis focused on developing new solutions and creating great messaging and campaign plans. Product MKTG will continue to make sure we are creating the best solutions for your customers andarming you with the best support to sell those solutions.3. STRATEGIC MKTG (SM) – this team of marketers will develop the strategy and execution of key thematic initiatives and campaigns, and manage our national events. Additionally, this team will drive a concise and consistent Pearson story around our digital and our continuing shift to services. This team will work closely with the PROD and FM teams, and will also be providing guidance and support around our Social Marketing campaigns.SALES FORCE DISCIPLINES FIELD MARKETER PROD MARKETER DISCIPLINESPCCJ OPEN (Salzman)Kaylee Claymore CJCareers (w/o-CJ) OPEN (Martinez)Darcy Betts CareersAssociations (AHLA, NRA) OPEN (Martinez)Darcy Betts Associations (AHLA, NRA)Nursing / MedTerm Debi Doyle Phoenix Harvey NursingBrady / NCCER Brian Hoehl Brian Hoehl Brady / NCCERHealth Professions / MedTerm Brittany Hammond Brittany Hammond Health Professions / MedTermIT Brad ForresterKaylee Claymore IT IT Joanna SabellaEduc & Social Work Krista ClarkChris Barry TEDAmy Judd Student Success / MFdLEngineering / Computer Science Demetrius Hall Bram Van Kempen Engineering / Computer ScienceQuant Business Lori DeShazo Alison Haskins Quant BusinessQual Business Lenny Ann Raper Anne Fahlgren Qual
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