The Beginning News Media in Early America Partisan Press PP PP emerged from Federalists Anti Federalist conflicts Post colonial America Fragmented The Evolution of the America Press Professionalization of journalism and norms of objectivity Muckrakers Investigative journalists Penny Press Made newspapers available to more of the population Rise of Modern Media More Technology and federal regulation FCC Created in 1934 to regulate American radio stations and later expanded to regulate other broadcast media Broadcast Media Communications technologies such as a TV and radio that transmit information over airwaves Media Effects How does media affect our political perceptions Media Effects The influence of coverage on average citizens opinion Minimal consequence theory There is little effect on the audience o Selective exposure selective perception and selective retention Infotainment and American Democracy Soft news Media coverage that aims to entertain or shock often through sensationalized reporting or by focusin on a candidate or politician s personality or even looks The effect of soft news on democracy Argument 1 Soft news hurts democracy by focusing less on political issues and more on the sensational aspects o People shun hard news for entertaining soft news Argument 2 Soft news helps democracy by offering info to uninformed citizens The Beginning News Media in Early America Partisan Press PP
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