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Population
Set of all individuals you are interested in
Sample
Subset of a population you are interested in
Variables
The Measurable characteristics of a sample we are interested in
Observations
Set of measurements we have obtained
qualitative data
consists of attributes, labels or other non-numerical entries
Nominal data
Can't be ranked or ordered
Ordinal 
A category that can be ranked or ordered
Continuous
those that may assume any number in some interval. every fraction is a possible value. 
discrete
finite number, countable number
quantitative
describing using #s and measurements

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