U of M
ANTH 1095 -
Understanding Global Cultures
School name
University of Minnesota- Twin Cities
Pages 8
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Understanding Global CulturesSlide 2Slide 3Cultural MetaphorsSlide 5Slide 6Slide 8UnderstandingGlobal CulturesRussiaCultural Metaphors “Torn National Cultures”Ch. 20 The Mexican FiestaCh. 21 The Russian BalletCultural Metaphorsfour generic types of cultures, plus “Torn National Cultures”•one, such as Russia, that has been torn from its roots at least onceCultural MetaphorsUnit of analysis in the book = the nation or national cultureOther “units of analysis” may include:one person (e.g., Paul Buffalo)the family (e.g., Strodtbeck)the communitya regiona cultureCulture Countsand it counts quit a bitGeert Hofstede (1991)IBM study demonstrated that national culture explained 50% of the differences in attitudes in IBM’s 53 countries (p.
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