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Stanford E 145 - Session 1 - Course Overview

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Page Slide #1Welcome to Engineering 145Welcome to Engineering 145Technology EntrepreneurshipTechnology EntrepreneurshipSession 1: Course OverviewSession 1: Course OverviewProfessors Steve Blank and Tom KosnikCopyright © 2008 by the Board of Trustees of the Leland Stanford Junior University and Stanford Technology Ventures Program (STVP). This document may be reproduced for educational purposes only.Special thanks to the law firm of Fenwick and West for supporting entrepreneurship courses such as Engineering 145.Slide #2“Is This the Right Course for Me … Right Now?”1.Introductions and Course Objectives2.A Word about STVP (Entrepreneurship Center)3.Technology Entrepreneurship Defined4.Calendar, Key Deliverables, Methods, & Materials 5.Break: Stay Only If You Wish to Continue in 20086.Our “Culture” and Next Steps for Admission7.Meet and greet potential team matesPage Slide #3•Course Assistants•Your Turn•Your Professors …Introduction and BackgroundsIntroduction and BackgroundsSlide #4Course Course AssistantsAssistantsChristina CacioppoChristina CacioppoBoris LogvinskiyBoris LogvinskiyLeader of E 145 OAP Mentor NetworkLeader of E 145 OAP Mentor NetworkChiChi--Hua Chien, KPCBHua Chien, KPCBPage Your Predecessors: Technology Entrepreneurship Class of Winter 08 Slide #6Your Turn Your Turn ……Show of HandsShow of Hands1.What is your declared (primary) major of study?2.What year are you currently in at Stanford?3.What geographical area do you call home (time zone)?4.Have you been involved somehow in a start-up?Page Slide #7InstructorsInstructorsSteve Blank and Tom Kosnik Steve Blank and Tom Kosnik Supported by our Godfather, Tom ByersSupported by our Godfather, Tom ByersSlide #8Our Course ObjectivesOur Course Objectives1.Understand entrepreneurial leadership and its process in technology-intensive enterprises (dispel common myths and misconceptions).2.For students of all majors, teach skillsimportant for 21st century technology leaders.3.Stimulate continuous learning and personal reflection regarding entrepreneurship and your future.Page Slide #9Seven Important Skills for Seven Important Skills for TomorrowTomorrow’’s Entrepreneurial Leaderss Entrepreneurial Leaders•Creativity and Opportunity Evaluation•Real-time Strategy and Decision Making•Comfort with Change and Chaos•Teamwork•Evangelism, Selling, Negotiation, and Motivation through Influence and Persuasion•Oral and Written Communication•Basics of Start-Up Finance and AccountingSlide #10The Stanford Technology Ventures Program (STVP) is dedicated to accelerating high-technology entrepreneurship education and creating scholarly research on technology-based firms that, in turn, provides new insights for students, academics, and business leaders.STVP provides students with the entrepreneurial skills needed to use technology innovations to solve major world problems, with an emphasis on the environment, human health, and other global issues. Our goal is to inspire and prepare students for leadership roles within existing organizations, new ventures, and academia.QuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.QuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.QuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.http://stvp.stanford.eduPage Slide #11http://edcorner.stanford.eduWinterOutstanding Undergrads & Coterms Apply To Be“Mayfield Fellows”SpringStudents Learn Structure & Methods of Start-ups;Students Seek Paid Assignments at High Tech Start-up CompaniesSummerStudents Leverage the Power of Real World, Hands-On ExperienceAutumnStudents Bring Back Experiences and Learn From Them As a Group3 Courses + Paid SummerInternship+ MentorsMayfield Fellows Program 2009Mayfield Fellows Program 2009(Application Deadline is (Application Deadline is February 1, 2009)February 1, 2009)http://mfp.stanford.eduPage Slide #13"Entrepreneurship is a management and leadership style that involves pursuing opportunity without regard to the resources currently controlled. Entrepreneurs identify opportunity, assemble required resources, implement a practical action plan, and harvest the rewards in a timely, flexible way.““Any attempt at new business or new venture creation, such as self-employment, a new business organization, or the expansion of an existing business, by an individual, a team, or an established business.”References: Various including Babson, Harvard, and StanfordWhat is Entrepreneurship?What is Entrepreneurship?Slide #14What is HighWhat is High--Technology?Technology?QuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.QuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.Page Slide #15Technology Research TrendsTechnology Research TrendsBioengineeringInformation Technologyand PhotonicsNanotechnologyEnvironment and EnergyEntrepreneurship!Source: Dean Jim Plummer, Stanford UniversitySlide #16A Closer Look at A Closer Look at Tech EntrepreneurshipTech Entrepreneurship•Key driver of global economic growth•Creates huge businesses with large impact •Different type of process than starting a small business•Advancements can be either …1.Revolutionary (“brave new world”)2.Evolutionary/Incremental (“faster, better, cheaper”)•Tackle big challenges, such as global warming, clean air, energy, and water, cures for major diseasesQuickTime™ and aTIFF (Uncompressed) decompressorare needed to see this picture.Page Slide #17© 2003 Mark P. Rice, Babson Slide #18Course Calendar, Methods & MaterialsCourse Calendar, Methods & Materials•Course Website (www.stanford.edu/class/engr145)– Course Description and Policies– Course Calendar and Schedule– All Assignments– Key Email Lists•Reading– Technology Entrepreneurship by Dorf and Byers, 2e– The Monk and the Riddle by Komisar– HBS Online (course reader)– Links and Session Handouts•Regular Sessions and Workshops•Books on Reserve at the Engineering LibraryPage Slide #19The Course The Course ‘‘By the NumbersBy the Numbers’’•4 Units of Credit•90+ Teachers (2 Instructors, 2 CAs, 6+ Special Guests, 20+ Mentors, and 60 classmates who are the next generation of global entrepreneurial leaders)•20 Regular Sessions and 3 Special Workshops•2 Textbooks plus Web-based Readings and Short Videos•10 Case Studies•1 Team Opportunity Assessment Project•1 individual personal business


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