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U-M NRE 701 - Practical Application for Measuring the Sustainability

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A Practical Application for Measuring the Sustainability of Ben & Jerry’s Dairy SuppliersAgendaClient and TeamBackgroundSustainable Ag: Triple Bottom LineUnilever Sustainability IndicatorsSoil Fertility/Health IndicatorProblem StatementDeliverableMethodologySlide 11TimelineBudgetQuestions?A Practical Application for Measuring the Sustainability of Ben & Jerry’s Dairy SuppliersApril 2003AgendaClient and TeamBackground & Problem StatementDeliverablesMethodologyTimelineBudgetClient and TeamClientAndrea Asch, Manager of Natural Resource Use, Ben & Jerry’sTeamCarey BylinRuchi MisraMindy MurchWendy RigterinkAdvisorGreg KeoleianAdvisory Board (TBD)Ben and Jerry’s UnileverAcademiaGovernmentNGO Other CorporationsFarmersBackgroundBen & Jerry’s actively sources agricultural inputs from socially and environmentally responsible suppliersIssue-driven (BGH-free, Rain Forest Crunch, Chocolate Fudge Brownie, For A Change)Does not use a comprehensive set of sustainability indicators to evaluate or select suppliersSustainable Ag: Triple Bottom LineEnvironmental EconomicSocialUnilever Sustainability IndicatorsSoil fertility/healthSoil lossNutrientsPest managementBiodiversityProduct valueEnergyWaterSocial/human capitalLocal economySoil Fertility/Health IndicatorSoil is fundamental to agricultural systems, and a rich soil ecosystem contributes to crop and livestock performance. Sustainable practices can improve beneficial components of the soil's ecosystem.Parameters: Number of beneficial organisms (e.g. earth worms per square meter) Number of predatory mites Number of beneficial micro-organisms Soil organic carbon (measure of healthy soil structure)Problem StatementWhat environmental, social, and economic indicators should be used to evaluate the sustainability, beginning with dairy farming?What indicators are most practically evaluated in the field?What criteria and metrics should be used to evaluate sustainability for each indicator?How should the indicators be used to enhance Ben & Jerry’s decision making for selecting suppliers?EnvironmentalEconomicSocialDeliverableA comprehensive set of indicators for dairy that considers social, environmental, and economic factors Scientifically valid, yet understandable to suppliersImplementable toolMethod for modifying tool so that it can be used for other ag inputsMethodology1. Literature Review & InterviewsGlobal FrameworksGlobal FrameworksAg IndicatorsAg IndicatorsDairy-Specific IndicatorsDairy-Specific IndicatorsAcademiaCorporations & NGOsCurrent SuppliersGovernment InstitutionsMethodology2. Screen indicators for usability (verifiability, measurability, ease of collection)3. Develop metrics or standards for each indicator4. Design template to evaluate supplier sustainability5. Field-test templateDairy-Specific IndicatorsDairy-Specific IndicatorsUsability ScreenUsability ScreenTemplateTemplateField-TestingField-TestingTimelineMarch April May June July Aug Sept Oct NovJan & BeyondDecProject PlanningDevelopment of IndicatorsCreate 1st Draft of TemplateGeneral Literature Review on Ag IndicatorsResearch on Corporate/NGO PracticesField TestingReport WritingFinal Presentationto B&JEditsInitiate Formation of Advisory Group*All timeframes indicate when the task will be completed.Definition of Metrics/StandardsDevelop Outline of Final ReportBudgetProject Costs Research and Supply Costs 2,240 Student Hourly Costs 10,500 University Overhead 7,260 Total Project Budget 20,000Travel Costs Airfare for 2 to VT @ $400/person, 2 trips 1,600Airfare for 4 to VT @ $400/person, final trip 1,600Airport Parking (9 days @ $15) 135Vehicle Rental 500Lodging & Meals (9 days @ $100/person) 2,000Total Transportation Related Expenses 5,835TOTAL


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