Review:Use and interpretation as resistancePolysemyDisturbed authorshipTechnological considerationsBarbie NationAdvertising:Engine of the economy?Informational force?Persuasive force?Speaks to our emotions, move us to one direction or another.Cultural force?Dominant message system?Wellspring of the Culture Industry? (center of it)Dominant Message System:1400 ad impressions/day1 million/yearEquivalent of 90 min/days of 30 sec adsAd tax: $880 per man, woman, ad child/year1+ penny per person per 30 sec spotproduction cost 10x or moreDominant Messages:Fetishism of commoditiesCOMM-2360 09/21/2014Review:-Use and interpretation as resistance-Polysemy-Disturbed authorship-Technological considerations-Barbie NationAdvertising:-Engine of the economy?-Informational force?-Persuasive force?oSpeaks to our emotions, move us to one direction or another.-Cultural force?-Dominant message system?-Wellspring of the Culture Industry? (center of it)Dominant Message System:-1400 ad impressions/day-1 million/year-Equivalent of 90 min/days of 30 sec ads-Ad tax: $880 per man, woman, ad child/year-1+ penny per person per 30 sec spot-production cost 10x or moreDominant Messages:-Fetishism of
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