Introduction to Management of Information TechnologiesLEARNING OUTCOMESWHAT IS THE ROLE OF INFORMATION TECHNOLOGY IN BUSINESS?Information Technology’s Impact on Business OperationsInformation Technology’s Impact on Business Operations (cont.)The World is Flat – Thomas FriedmanTechnologies & business functionsTechnologies & business functions (cont.)Slide 9Slide 10Slide 11Slide 12Slide 13IT, IS, MISIT, IS, MIS (cont.)Slide 16Data versus InformationThe Value of Information – Information Quality (IQ)Data Quality: What Makes Data Valuable?Raw data in a spreadsheetRaw data transformed into InformationIT CulturesSUMMARY QUESTIONSIntroduction to Management of Information TechnologiesAugust 28, 2014LEARNING OUTCOMESCompare management information systems (MIS) and information technology (IT)Explain the difference between data and informationDescribe the relationships among people, information technology, and informationAnalyze the role of IT in business2WHAT IS THE ROLE OF INFORMATION TECHNOLOGY IN BUSINESS?Information technology is everywhere in businessUnderstanding & knowledge about IT are key to understanding business and to business operations.3Information Technology’s Impact on Business OperationsFigure 1.2 (source CIO Magazine)4Information Technology’s Impact on Business Operations (cont.)Figure 1.2 (source CIO Magazine)5The World is Flat – Thomas FriedmanThomas Friedman’s 10 Forces That Flattened the World1. Fall of the Berlin Wall2. Netscape IPO3. Work flow software 4. Open-sourcing5. Outsourcing6. Offshoring7. Supply-chaining8. Insourcing9. InformingPower searching allowed everyone to use the Internet as a “personal supply chain of knowledge”10. Wireless6Technologies & business functions•Click-to-talk–also known as click-to-call, click-to-chat and click-to-text. –form of Web-based communication in which a person clicks an object (e.g., button, image or text) to request an immediate connection with another person in real-time either by phone call, instant messaging, or text. –typically used in eBusiness to assist online store visitors in selecting products.7Technologies & business functions (cont.)•Call Center –Is centralized office set by large organizations in order to receive and transmit a large volume of requests by phone. –Is, typically, operated by a company to administer incoming product support or information inquiries from consumers. –Is also used for outgoing calls for telemarketing and debt collection.8Technologies & business functions (cont.)•Call Scripting tools –Refer to application software typically used by call center employees to help provide accurate answers to customers and react appropriately to their inquiries. –Are, typically, connected to the corporate database, which allows pulling off the needed data to be used in assisting callers. •Benefits of Call Scripting include:–agents can be guided through calls in a predictable way–uniformity in the way call center employees handle cases. –reduced errors and complaints, increased effectiveness9Technologies & business functions (cont.)•Supply Chain Management (SCM) Systems–Refer to a category of IS that support the activities related to business supply chain.•Typical activities supported:–Procurement / purchase of supplies–Tracking orders from suppliers–Handling customers orders–Invoicing–Tracking customers orders•SCM systems are typically part of Enterprise Resource Planning (ERP) systems10Technologies & business functions (cont.)•Customer Relationship Management (CRM) Systems–Refer to a category of IS that support the activities related to managing and nurturing a company’s interactions with customers, clients, and sales prospects.–Help increase organizational effort by multiple departments like marketing, sales, support division, and customer service to improve customer relations –Goals are to help : (1) find, attract, and win new clients – (2) nurture and maintain existing customers – (3) entice former customers back into the fold•Typical activities supported:–Managing Sales teams–Tracing potential customers–Running MKT campaigns–Analyzing sales•CRM systems are typically part of ERP systems11Technologies & business functions (cont.)•Hepling customers find best deals12Do In-Class Exercise 1: Technologies supporting business functionsWeb sites Mobile appsGasBuddy.com GasBuddy for smartphonePricewatch.com iGas for iPhonePriceGrabber.com PriceGrabberMygroceryspy.com RedLaser – Reads bar code & searches the net for best dealNexag.com GoogleShopperTechnologies & business functions (cont.)13Do In-Class Exercise 1: Technologies supporting business functionsFinance, Accounting, ERP softwareOpen SourceFreewareBIG4books · Microsoft Office Accounting Express · Outright.comRetailAdvanced Business Solutions · AME Accounting Software · CGram Software · Fortora Fresh Finance · iBank · Intacct · IRIS Software · Microsoft Dynamics AX · Microsoft Dynamics GP · Microsoft Dynamics NAV · Microsoft Dynamics SL · Microsoft Money · Microsoft Office Accounting Professional · Microsoft Small Business Financials · Moneydance · NetSuite · NewViews · NOSA XP · Open Systems Accounting Software · Pastel Accounting · Peachtree Accounting · QuickBooks · Quicken · SAP Business One · TRAVERSE · Xero Accounting SoftwareNon-webGnuCash · Grisbi · HomeBank · KMyMoney · OpenERP · RCA Open-Source Application · Tryton · TurboCASHWeb-basedAdempiere · BlueErp · Compiere · Dolibarr · FrontAccounting · IntarS · LedgerSMB · Openbravo · OpenERP · opentaps · PhreeBooks · webERPIT, IS, MISInformation technology (IT) refers toa field concerned with the use of technology in managing and processing informationComputer-based tools used to capture, store, protect, process, retrieve, and transmit informationIT is a main part of Business IntelligenceBusiness Intelligence is a broad array of applications and technologies used to gather, provide access to, and analyze data and information to support decision makingInformation technology is an important enabler of business success and innovation14IT, IS, MIS (cont.)Management information systems (MIS) :Is a business function and academic discipline Deals with the application of information systems and information technology to solve business problemsMIS is a business function, similar to Accounting, Finance, Operations,