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1 Management Final Chapter 9 9 1 Objectives 1 Understand the nature of organizational culture 2 Recognize how organizations support and achieve innovation 3 Describe how managers lead the process of organizational change IN CLASS EXAMPLE Zappos and Culture CEO Tony Hsieh Foundation is about their culture and core values o 10 Core Values Be humble passionate opened minded etc Culture is a mindset Managers Must Develop Culture Manage Change Encourage Innovation Organizational Culture Culture a system of shared beliefs and values guiding behavior internal and set of signals of what is considered appropriate and inappropriate external o The way we do things around here o Helps set its moral character and performance tone Culture is Personal Snoop Dog TSwift Beyonce all share culture because of their industry even though they focus on different genres Culture is Organizational IBM CEO Ginni Rometty gets job all CEOs of this company are usually added to Augusta National Golf Club but it is an all male club Men s culture only She has yet to be invited to join however two women CEOs have been admitted Organizational culture helps to set values shape attitudes reinforce beliefs direct behavior and establish performance expectations and the motivation to fulfill them Culture is Corporate Shape attitudes o Reinforce beliefs o o Direct behaviors Set expectations o Disney Traditions At Disney employees are called cast members they go through a training orientation in which Mickey comes and helps show the huge impact he has on the image of Disney 2 Culture is Global use maps to show display culture color coordinate etc Wall Street Culture John Reed self select culture Strong Cultures clear well defined and widely shared among organization members o Strong cultures are created by leaders who then set the tone socialization also helps reinforce the strength of an organization s culture Socialization the process through which new members learn the culture of an organization 4 Different Culture Types o Hierarchical Culture emphasize authority tradition and clear roles o Rational Culture emphasize process efficiency and slow change o Entrepreneurial Culture emphasize change growth creativity and competition o Team Culture emphasize teamwork collaboration and trust Observable Culture what you see and hear when walking around an organization Observable things represent communicate and carry the culture over time keeping it visible and clear in all members eyes Portrayed through work attire office arrangements behaviors toward one another and treatment towards customers Also portrayed through stories heroes rituals and symbols that are part of daily organizational life Core Culture underlying assumptions and beliefs that shape and guide people s behaviors This is an organization s second and deeper level of organizational culture Ex excellence innovation social responsibility integrity Usually found in values statements mission statements and executive speeches 3 Cultural Benefits of Heroes symbols rites and rituals and stories o Heroes shared knowledge of hero stories establish or represent core values o Rites and Rituals creates connections ppl and org builds morale and engagement shared hands on experiences Pixar and culture staff meetings involve spontaneous meetings and a fun environment for creativity o Symbols common understanding of culture easy to recognize you and others Thurl voice of frosted flakes They re greeeeatt and lion are symbols o Stories easily remembered and passed on instills deeper cultural understanding Wegman s best place to work offers opportunities to employees where performance and culture intersect EXAM Q successful employees customers and leaders stories are great and help drive culture of the business Edgar Schein s Levels of Culture Corporate Culture Levels exam q 4 Value Based Management Value Based Management actively develops communicates and enacts shared values o Managers do this by practicing the core values modeling them for others and communicating and reinforcing them in all that they do Symbolic Leader uses language and symbols and actions to establish and maintain a desired organizational culture o Symbolic leaders tell stories over and over again and encourage others to do the same may refer to the founding story remind everyone about organizational heroes past and present whose behaviors exemplify core values Workplace Spirituality involves practices that create meaning and shared community along organizational members o Used in mgmt to describe practices that try to enrich people s lives by bringing meaning to their work and helping them engage one another with a sense of shared community 9 2 Process Product and Business Innovations Innovation the process of taking a new idea and putting it into practice the process of translating an idea or invention into a good or service that creates value or for which customers will pay Nick D Alosio Innovator 2013 sold app to Yahoo at 17 sold company for 30 million Summly App o Innovation Discussed in 3 Forms 1 Process Innovations result in better ways of doing things a Lean Principles Reduction of waste i Six Sigma process improvement ii Reduction in cost iii iv v Better customer satisfaction Increased turn around Increase in output 5 2 Product Innovations result in new or improved goods or 3 Business Model Innovations result in ways for firms to make services money a Finding a way to enhance what we are doing now b Blockbuster pay video Dish satellite tv c Google is doing business model innovation search and d advertising driverless Google car Instagram using filters and such to make photos beautiful to keep for oneself and to share with others CEO Kevin systrom easy to customize and easy to share o Green Innovation or Sustainable Innovation reduces the carbon footprint of an organization or its products Found in areas like energy use water use packaging waste management product development and transportation practices Ex solar energy Toyota and Subaru are trying to create cars that exhibit zero waste o Social Innovation business innovation driven by a social conscience Social Entrepreneurship pursues innovative ways to solve pressing social problems Social problems poverty famine literacy diseases o Commercializing Innovation process of turning new ideas into actual products process of making an idea marketable do you can sell it Post it Notes created adhesive that revolutionized note taking 4 Steps o Idea


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PSU MGMT 301 - Management Final

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