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TELE 3010: Test 3
What years was Modernity in America
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1930-1960
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What happened in the 1960s in relation to Modernity?
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Transition to Post-Modernity
ex. Civil Rights Movement, Women's rights, Early Globalization, Cold War
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What was a key year in the transition to Post-Modernity? What happened?
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1968
Student Protests in Paris and USA, Nixon elected, Tet offensive in vietnam, Assassination of Robert Kennedy and MLK
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What years was Late Modernity/Early Post Modernity?
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1970-1990
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Key years in Late Modernity? What happened
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19,841,989
Berlin Wall, Collapse of Soviet Union
Media: Neuromancer, First Mac, Live Aid, We Are the World
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Years of Post Modernity
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1990-Current
aka Contemporary
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The Media in Modernity
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Mass Media
The word media is from medium- which is a means of communication
Mass media communicates to mass society
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Marshall McLuhan
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"The medium is the message"
the visual form of the media is part of the message
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What are examples of medium?
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Book, Artwork, Post-it, TV, Photograph
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What is "Television as Flow"? Who's concept is it?
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TV is experienced as a flow and is a social activity. It exists in tune with the rhythm of modern life
Raymond Williams
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What is the concept of "Broadcasting"
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The distribution of media from a centralized mass distribution source such as a TV Network
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Triumph of Will
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Directed by: Leni Riefenstahl
Produced by: Hitler
nazi propoganda
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Hypodermic Needle
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Modern media "injects" ideas about consumption of good about self image
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Schiller
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Modern Media are a tool of cultural imperialism
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Jurgen HAbermas
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Public Sphere- media is a place for free discussion
"participatory democracy"
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Nancy Fraser
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Countersphere- women, subordinate to public sphere
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Michael Warner
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Counterpublics- Minorities, "alternative protocols"
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Postmodern Values
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Skepticism of "Master Narratives" like religion, science, patriarchy
ex. pink panther and poe
Apolitical- rejection of political correctness
Consumption
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Anthony Giddens
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Globalizaion- concrete structure as the world as one place
replaced nationalization
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Henry Jenkins
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Convergence- merging of media forms
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Jean Baudlliard
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Simulation
When images become more real than real, create a hyperreality
Cyberblitz
the random unpredictable media forms that bombard us in every day society
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Reflexivity
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self awareness of ones place in act of representation
google chrome
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preformace
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we perform our identities rather than they are fixed within us
Nikki Lee
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Pastiche
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a visual culture of imitation
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Nostalgia
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a reflexive engagement with the past
Cindy Sherman art
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Youtube and Henry Jenkins
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Participatory Culture
Participatory culture is about creating, sharing, collective engagement (positive or negative) and community
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Youtube and Jean Burgess
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Vernacular Creativity, everyday creative practices
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Youtube and Axel Bruns
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Produsage
Combo of producer and user
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Youtube and Kavoori
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Network of networks created by practices of participation
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Youtube Genres
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Relatively stable forms of storytelling on youtube
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The Phenom
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A youtube video focused on an individual that has a vast viral impact.
in personal faves, ongoing narrative, part of a mediated experience
ex. Numa Numa, Leave Brittany Alone, Free Hugs
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The Mirror
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The posing, placements, and recording of the self over time with the central idea of keeping a public memory of personal change available
ex. girl takes picture of herself every day for 3 years
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The Witness
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the recording of public experience. They are explicitly experiential.
ex. taser incedent
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