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COM 160: EXAM 1

Yellow Journalism
Journalism that relies on sensationalism and exaggeration to gain readers.
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Synergy
two or more things functioning together to produce a result not independently obtainable
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Cultural Imperialism
invasion of culture into another w/ the intent of dominating that society/culture
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Monopolies and Oligopolies
monopolies- when a medium faces no Competition Oligopolies- Limited number of competitors
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Media Convergence
The technological emerging of media content across various platforms & describes a business that consolidates various media holdings under one corporate umbrella.
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Cross Platform Media
Business involving consolidation of various media holdings, such as cable, internet, and TV
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Anti-trust laws and significance
Laws to control monopoly power and promote competition & it tries to maintain market structure and prevent monopolies.
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media literacy and media criticism
best approach is to understand various types of media so you can help them live up to their full potential through critical process
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Limited Competition
Just refers to when a business has a small range of products to sell
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Consequences of downsizing in the media
You lose several employees through it, and some people have popular immunity
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Diversification
encourages the expanse and growth of companies, without allowing the production of monopolies.
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Censorship
Any action that prohibits acts of expression being made in public
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1st Book published in America
Bay Psalm Book (1840)
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Why Bibles were chained to fixed structures
to supervise and control the reading of the Bible
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E-books/ E-publishing
bypasses normal traditional publication process, Authors get higher royalties
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Sleeper Curve
media is "positive brainwashing" that makes our minds sharper as we soak in lowbrow fluff
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Telecommunications act of 1997
placed content ratings on film and affected TV-station ownership
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Why books are influential
Books are the first form of mass media, the written form
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Who printed before Gutenberg and how was it different?
The chinese used long wooden manual blocks, his was a moving press.
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Gutenberg
inventor of printing press, and created a copy of the Bible first, and revolutionized intellectual and spiritual life in Europe
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Who Bought the 1st books?
Nobles, and the richest of men
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Illuminated Manuscripts and why they are important
they were some of the 1st books, in the medieval ages, and were copied by illiterate monks.
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What became of the US prestigious publishing houses
They were emphasizing the work of good writers, but around the time film started becoming a hit, they dissolved from society.
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The problem with acid based paper use in books
deteriorate over time, require storage in climate controlled locales
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Consolidation in the book industry
Book companies are expansive and independent ones can produce a large number of new books
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Hearst and Pulitzer's contributions to the newspaper industry
They were the fathers of sensationalism, yellow journalism, and high tension competition in the news industry, causing all sorts of societal problems.
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Nelly Bly
The journalist who went undercover in Asylum
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The Penny Press
Stand that sold papers for one penny
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types of journalism
interpretive reporting, new journalism, literary journalism, advocacy journalism
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Concentration of ownership in newspapers
The decrease of organizations controlling shares of the mass media
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Types of journalistic writing
News Feature, Investigative Purpose, News Purpose
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Online Journalism
New forms of journalism outside mainstream mass media model, and corporate news groups
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Alternative newspapers
Blogs, Journals, and Video chats that provide similar information relay.
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The Newshole
Amount of news that can be printed in 1 edition
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Paywalls
by 2010 papers begin charging readers for access to parts of their sites
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The effect of closing newspaper offices
Means fewer stories and fewer versions of important events
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The role of newspapers and print journalism in sustaining democracy
give ordinary people power, breaks up the monopoly and spreads knowledge
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Why newspaper readership is declining
increase of working women, TV, and the availability of online newspapers
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Relationship between blogging and traditional news
Bloggers now work for newspaper companies, so they may relay the same info and make Blogs more like traditional news.
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O & O
network owned and operated stations
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Why companies do not want to give their media away for free
Because mass media is a business, one that is more profitable than others, so they set it up like that.
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SMCR Model
Source: Television network Message: Words, sounds, moving images. *encoder: Studio Equiptment Channel: Broadcast transmitter *decoder: Radio, TV sets. Receiver: Viewer, listener Feedback: Ratings, polls, discussion lists.
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5 stages of critical process
description (what do we see? What is there 2. analysis (patterns) 3.interpretation (what does it mean) 4. evaluation (what do i think about it) 5. engagement (what should i do about it?)
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Capitalistic Model
allows free market system, private ownership of production, and competitive markets. This allows for corporations to set up ridiculous monopolies
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