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perfect competition
many firms price takers standardized product free entry and exit
monopoly
one firm price maker standardized product high barriers
oligopoly
few firms that compete all kinds of products price makers high barriers
oligopoly
market structure with a few strategically interacting firms
monpolistic competition
many firms differentiated products some ability to set price free entry and exit
monopolistic vs. all other market structures
perf comp: firms have some power to set prices mono: firms face some competition olig: there are many firms and free entry
HHI
square root of each firms share of market sales 1: perf comp Below 1,000: strongly competitive 1,000-1,8000 is somewhat competitive
natural monopoly
exists whenever a single firm experiences economies of scale over the entire range of production that is relevant to its market
perf comp demand curve
perfectly elastic (horizontal line) d = p = mr
perf comp profit max Q
p = mc
what happens if a firm in perf comp tries to raise price?
cause the firm to lose all sales, but it can sell any Q at market price
break even price (perf comp)
the min avg total cost of a price taking firm... the p at which it earns zero/normal economic profit
shut down price (perf comp)
the price at which a firm ceases production in the short run if the market price falls below the shut down price which is equal to minimum avg variable cost
short run production decision
shutting down may cost more than staying open without profits because of fixed costs shut down in SR p < avc
SR market equil (perf comp)
when the q supplied equals the q demanded taking the number of producers as given
LR market equil (perf comp)
the value of marginal cost is the same for all firms, with free entry and exit firms will earn zero econ profit in LR
total surplus under mono
total surplus is the sum of profit and consumer surplus is smaller under mono than perf comp mono generates DWL and produces a net loss for society
pranti trust policy
prevent or break up monos
public ownership mono
the gov establishes an agency to control a monopoly instead of private ownership
price regulation mono
price ceiling that limits the prices to be charged
gov. policies focus on...
preventing DWL rather than price discrimination
price discriminationmono
charging different prices to consumers for the same good ex: business people have to fly and are willing to pay $500 vs. students who don't have to and are only willing to pay $150
sensitivity to price mono
a high price has a larger effect in discouraging purchases (students)
insensitive to price mono
have to have the product no matter the price
perfect price discriminationmono
when a monopolist charges the exact willingness to pay of the consumer the greater number of prices charged the closer to perf price discrimination techniques: advance purchase restrictions, volume discounts, two part tariffs
interdependece
oligopoly the profit of each firm depends on the actions of other firms in the market
collusion olig
when they cooperate to raise joint profits strongest form is a cartel ultimately more profitable illegal
collusion and competitive: a positive quantity effect
one more unit is sold increasing total revenue by the price at which it sold
collusion and competition: negative price effect
in order to sell one more unit, the mono must cut the market price on all units sold
oligopolists face a _____ price effect than monopolists
smaller
price competition (bertrand) olig
oligopolists repeatedly undercut each others prices charging a bit less than the others to steal their customers until prices reach the level of marginal cost
quantity competition (Cournot) olig
choosing quantities and charging as much as possible for those quantities... each olio treats the output of its competitiors as fixed
game theory
any situation in which the reward to any one player (the payoff) depends not only on his or her own actions but also those of other players in the game
dominant strategy
when it is the players best action regardless of the action taken by the other player
equilibrium
an outcome in which no individual or firm has any incentive to change his or her action
ash equilibrium
the players in nash do not take into account the effect of their actions on others... non cooperative equal: each player choses the action that best benefits itself exists when there is no dominant strategy
strategic behavior
oligopolists do not decide what to do based on the effect of profit in the SR, but take into account the affects of its action on the future action of other players
tit for tat
strategic behavior that plays cooperatively at first and then doimg whatever the player did in the previous period
more profitable... tit for tat or always cheat?
depends on how many year each firm expects to play the game and what strategy its rival follows
tacit collusion
normal state of an olig... limit production and raise prices in order to raise each others profits
collusion is far from perfect because... (3)
1. large numbers: the more firms in an olig, the less incentive to behave cooperatively 2. differences in interests 3. bargaining power of buyers: often oligopolists dont sell to consumers but to large buyers who are in a position to bargain for cheaper prices
product differentiation and price leadership
effect is to reduce the intensity of competition among firms -price differentiation: in many olig industries, firms make efforts to convince consumers that their product is different -price leadership: one company tacitly sets prices for the industry as a whole
non price competition
using advertising and other ways to increase sales
what market is most common?
oligopoly
1 firm, not diff products
mono
many firms, not diff products
many firms, not diff products
many firms, diff products
monopolistic competition
few firms with both diff and not diff products
oligopoly
profit max quantity for mono
MR = MC
diff between perf comp and mono (3)
PC is a price taker vs. mono is a price maker in LR PC earns zero econ profit b/c of free entry and exit in LR mono can earn profit b/c of high barriers to entry
a perf comp SR supply curve is...
the MC curve above the AVC
economic profit
total revenue - opportunity costs
economic profit
total revenue - implicit and explicit cost
law of diminishing returns
marginal cost will rise in the short run as a result of production expansion
law of diminishing returns
increase of one input factor (while keeping other factors fixed) will eventually lead to decline in productivity (performance limit?)
law of diminishing returns
as more variable input is added to fixed amounts of other inputs eventually marginal productivity will decline
Economies of Scale
economies of mass production drive down total average costs - increasing by certain output will always result in output growing at a greater percentage. industries grow to become larger and share costs
sunk costs - how should it affect decisions
it shouldn't
price-takers
in a perfectly competitive market, make up only a portion of supply
price-taker
a buyer or seller who is unable to alter the price
perfectly competitive industry
firms will have perfectly elastic demand due to homogenous product. marginal revenue = price, perfect example is corn farmers
what point should a firm shut down?
(short term) price<average variable price
firms enter competitive industry until -
price=average cost
competitive equilibrium and what it signifies
price = marginal cost, optimal amount of output is being produced
possible disadvantages of perfect competition
firms may lack resources and incentives to innovate much
long-run equilibrium for monopoly
MR=MC, P>MR, P>ATC
what a monopoly should focus on to maximize profit
price and quantity demanded, as this will affect cost and profit
monopolistic competitive market
slight differentiated product, perfect example restaurants
oligopoly "kinked demand curve"
demonstrate why industries have constant prices over time
"prisoner's dilemma"
where two firms are unable to cooperate and end up worsening themselves - Nash equilibrium
prisoner's dilemma
a game in which pursuing dominance causes noncooperation that eventually leaves eveyone worse off
oligopoly market
few firms - auto producers
diseconomies of scale
where long run average cost increase as firm expands its output, causes government to produce a good
diseconomies of scale
where long run average cost increases as a firm expands its output (according to economic theory, if it becomes too big)
fixed cost
a cost that does not change regardless of production
demand curve
slopes downward (as the price of a good falls, the quantity demanded rises)
a demand curve
a downward slope
elasticity
measure of how responsive an economic variable is to another (purchases/suppliers to price changes)
equilibrium price
"market-clearing price" - price at which quantity demanded equals quantity supplied
if a price is below equilibrium price:
a shortage will occur and the quantity supplied will increase and the price will increase
supply curve
slopes upward (as the price of a good rises, the quantity demanded rises)
positive analysis
"what is?"
normative analysis
"what ought to be?"
price ceiling
sets a max price - because supply went down, demand went up (rent control)
price floor
minimum price sellers can receive (labor)
consumer surplus
difference between willingness to pay and price actually paid for the good (value of a discount)
marginal cost
additional cost resulting from producing another good/service
marginal cost
extra cost caused by an additional 1-unit of output change in total cost/quantity
marginal benefit
consumer benefit from receiving one or an additional unit (always decreasing)
producer surplus
difference between the minimum price a good is worth and the price actually paid for it
deadweight loss
net loss of consumer and producer surplus - result from market not being in equilibrium
(market) efficiency
marginal benefit = marginal cost and consumer/producer surplus is maximized
tax incidence
distribution of tax burden among producers and consumers
total revenue
amount of money a firm receives from the sale its products & services
opportunity cost
cost of an activity measured in terms of the sacrificed next best alternative
opportunity cost
best alternative of your time
sunk cost
cost that has already been paid, cannot be recovered - should not affect decision making
total cost
variable cost + fixed costs
total cost
fixed cost + total variable cost
explicit cost
monetary cost
implicit cost
nonmonetary opportunity cost
implicit cost
the opportunity cost of a self owned resource for which no payments are made
economics of scale
where long-run average cost falls as a firm increases output (mass production)
scarcity
limited resources for unlimited wants and desires
marginal analysis
comparison of marginal benefit and marginal cost
equity
comparison of marginal benefit and marginal cost
ceteris parabis
all things constant
production possibility frontier
curve showing combos of two separate goods/services that can be produced to efficiently use society's resources bowed out- increasing opportunity cost straight - continuous oppourtunity cost bowed down - decreasing opportunity cost
comparative advantage
one country has a comparative advantage in the production of a good or service if they can do so at a lower opportunity cost
imports
goods produced abroad
exports
domestically produced goods, sold abroad
autarky
self-sufficiency (country tries to produce all its own needs)
substitutes
products that serve same purpose - people will go for cheaper one, especially in price hikes
normal good
demand increases when income increase
inferior good
good that decreases in demand when income increase
complements
goods and services that have a beneficial relationship
subsidies
monetary grants given to producers to encourage certain behaviors (continue to operate at certain cost)
shortage
demand too high for scarcity - results in price ceiling
(total) surplus
(producer + consumer surplus) too much supply considering demand
quotas
quantity controls (keep prices high)
excise tax
indirect tax on sale of a particular good
tax equity
financing by taxation
regressive tax
lower income pay higher fractions of their income than do wealthier people
progressive tax
taxation rate increases on high-income
tariffs
tax on imports or exports
total utility
total amount of satisfaction a person derives from consumption - is maximized when marginal utility is 0
normal profit
accounting profit after the firm's incurred opportunity cost
choices having to be made about how resources are used
a consequence of economic scarcity is
Land, labor, capital & entrepreneurship
the basic factors of production are
marginal product
change in total output of production when an input is increased (cost is rising when this decreases)
marginal product
the additionalv output produced by 1 unit increase
successful advertising
demand curve shifts to right and gets steeper (people are willing to pay the higher price)
production possibilities curve determines
the max combos of g's&s's an economy can produce given its available resources
when a good is used in the production of another good
the supply curve for that good shifts left (people will not be willing to pay such a high price in larger quantities)
=according to the law of increasing opportunity costs
to produce additional units of a particular good, it is necessary for a society to sacrifice increasingly large amounts of alternative goods
a change in price or quantity
indicates a movement along the line that makes up the supply or demand curve
market share
percentage of total market captured (output produced) by firm
If an economy is producing inside the possibility curve then:
It can produce more of one good without giving up some of another good
how to determine elasticity
% change in quantity supplied /% change in price
concentration ratio
sum of market share in the top firms of an industry
The Market Mechanism
works because prices serve as a means of communicating between consumers and producers
public goods
non-rival, non-excluded (provided by government due to tendency to not be supplied in sufficient quantities)
a Mixed economy
utilizes both market and non-market signals to allocate goods and services
product markets
business firms supply goods and services to:
factor markets
business firms purchase factors of production in:
ceteris paribus
all things constant
a change in demand means there has been a shift in the demand curve and a change in the quantity demanded
means that the price has changed and there is movement along the demand curve
monopolistic competition
when firms sell differentiating products, but easy market entry often brings economic profit to 0
externalities
the impact of one thing that affects the well-being of some other party
Market demand is determined by
expectations about future income, income, tastes
the law of supply
upward sloping to the right
if the quantity demanded of a good is greater than the quantity supplied of the good at the current price then:
price will increase until it reaches the equilibrium price
when a surplus exists for a product
producers reduce the level of output and reduce the price
average product
total output/ labor used
total fixed cost
costs that remain fixed when output changes in the short run
total variable cost
costs that vary when output changes cost of variable outputs
average fixed cost
total fixed cost/quantity
average variable cost
total variable cost/quantity
average total cost
total cost/quantity or average cost + average variable cost
the total economic cost of production for a firm equals
explicit costs plus implicit costs
skunk costs
historic and uncoverable
to maximize profits a monopoly firms decisions will focus on:
both the price it charges and the resulting quantity that will be demanded, since the combo affects revenue, costs, and profits.
oligpoly
few firms that compete in all types of products
individual consumers supplies; and purchases
factors of production, final goods and services
a buyer is said to have a demand for a good only when:
the buyer is both willing and able to purchase the good at an alternative price
if production in the economy is efficient then changes in the market prices
move us along the perimeter of the PPC
Market failure implies that
leads the economy to the wrong mix of output
the market tends to underproduce market goods because
joint consumption allows those who do not pay for the good to still benefit from the good

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