Vogue Reports the First Brassiere 1907Reform Bodice BraEarly Brassières Pre 1915Mary Phelps-Jacobs's Patented Bra 1914 The Phelps-Jacobs Bra Specification PatentBras after 1930The Kestos BraEthnic Value Matching & Apparel Industries ProjectJean-Michèlle”A French Twist On An Old Favorite” MKTG 301 Fall 2006Dr. CarterStacy Owens, David Davis, & John-Michael RuderProject Objective Part “A” - People Values1. Eartha.) This link contains a geographical map of France and a map of the globe. It was important as a group for us to understand what exactly was a part of France’s surrounding. The link also helps in enlightening the group on France’s natural hazards, and climate. All of these were necessary in further finding out France, its rich history, and its people. b.) www.wikipedia.org/wiki/Francec.) This information helped us in understanding much of France’s fashion styles and if possible where they evolved from either from France itself, or its neighboring countries. The Climate is generally one of cool winters and mild summers, with mild weather variations along the Mediterranean. Also, flooding has always been a problem since there are oceans on three different sides of France. Avalanches have been known to occur due to the Alps and Pyrenees Mountains causing great concern for people in Southern France. All of this helps identify the population’s general priorities and necessities as far as fashion is concerned. a.) This link gave us a topography map of France and aided us in visually understanding the different elevation levels within France and its surrounding countries. The topography map also highlights France’s mountainous regions and well as its wetland regions.b.) www.visibleearth.nasa.gov/view_rec.php?id=1913c.) The reason our group used a topography map was to show the different regions that are within France. In our research, we uncovered rich deep history of France and fashion trends and movements within the country. The topography map was just another tool the group used to understanding the different ethic groups that resigned within each climate region.2. Historya.) The history was France dates back to around 56 B.C. and with so much history the group needed a website that summed up France’s major historical events that were relevant to the Apparel Industry. The link below provided France’s history in it’s entirely but the group focused on the periods from 1600 A.D. to Present were the link had greater and more in depth information. Along with a extensive timeline, the website also provided charts with all of France’s rulers, milestones, national heroes, and eras of depression. b.) www.understandfrance.org/France/History.html#ancre509933c.) This site was great for outlining all of the important history that helped tie into our fashion. Understanding who and what influenced fashion throughout the centuries gave us better knowledge of our chosen fashion. The most useful information attained through the link was a history of the different periods that swept through France. From the Renaissance, to the Age of Enlightenment, France and the world have changed the with the changing times so did the fashion trends and we were able to track the progression of our chosen fashion.3. Culturea.) The culture of France is diverse, reflecting regional differences as well as the influence of recent immigration. France has played an important role for centuries as a cultural center, with Paris as a world center of high culture. This link below helped the group in further understanding the importance Paris has on the culture of France. Paris, being the capital of France is also revered as country’s leader in delivering new and fresh ideas on fashion.b.) www.wikipedia.org/wiki/Francec.) The culture of France as somewhat unique and different from the rest of Europe. This link gave insight to this differentiation. Wikipedia also had great depth into France’s values since both culture and values are connected to each other. a.) Along with culture, we also looked into the France language as another part of the French culture. The link is again from Wikipedia but even though being from the same source as culture, still proves a vital asset in digging deeper into understanding the French society.b.) www.wikipedia.org/wiki/Francec.) .) Most of France's population used to be Catholic, and this is reflected in the calendar of holidays, which mark several major Catholic celebrations. With the waning importance of religious practice, many of those holidays have lost their religious meaning in the general population. Out of 10 national celebrations in France 5 are Christian celebration.4. Valuesa.) French values help explain much about the French people. Values help describe lifestyles,hobbies, preferences, dislikes, and many more. The link found, gives insight as to Frenchpreferences, and what the French society deems a priority within their lives.b.) www.isuma.net/v01n02/brechon/brechon_e.shtmlc.) The vast majority of French respondents (nearly 9 out of 10 people) consider family to bevery important. Next comes work (2 out of 3 people), then friends and leisure (4 to 5 people outof 10). However, only one out of 10 people feels that religion or politics is very important.Project Objective Part “B” - Product Values5. Forma.) This first link was a major asset in connecting “old country” and “new country” France together. The site gives in-depth accounts traditional and non-traditional methods people of France did and have done with lingerie. For our group, the link also helped in giving a list of different types of materials used for any given period in France in making lingerie.b.) www.onelingerieplace.com/french_lingeriec.) The group used this site a lot in finding our research for the project. From lists of materials, pictures of different types and lingerie, and even the different fashion trends and followed with lingerie through the years in France. The site also informs viewers how the kings and queens of France popularized lingerie and how lingerie was part of the French culture. The main uses of lingerie between 1600 and 1900 were to flatten a women’s appearance and that lingerie was mainly used to accentuate a woman’s outer appearance. Today however, lingerie is used to accentuate a woman’s inner appearance.a.) In looking for a better connection
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