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IUB TEL-T 205 - Dating App: Tinder

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Kim 1Hye Jin KimProf. Andrew WeaverTEL-T 1016 October 2014Dating App: TinderNowadays, many people prefer to build their relationship in a roundabout way ratherthan face to face as it is possible to meet people with digital devices such as computers andsmartphones. To meet consumer’s needs, many various dating apps start to emerge to meetconsumer needs. Among them, one of the most popular dating apps is Tinder. Tinder is datingapp which allows people to choose their dates by presenting other’s picture, age, and location.In Tinder, people press heart shape or X shape as watching dates’ picture. When people pressheart shape to persona grata as watching picture, screen shows matched people if the otherpeople press heart to them and then they can chat each other. In this paper, I will discuss howTinder helps relationship as well as how improve Tinder than now.Tinder helps people to find dates more easily than before in online. Tinder is basedon hyper personal model which means computer or apps mediated communication. That is,Tinder exceeds face to face interaction. Through Tinder, many people get out of limitedrelationship and pursue broad relationship between male and female. Unlike previous datingapps, Tinder uses GPS system and only shows dates whom live a stone’s throw. By linkingFacebook and presenting appearance, age, and location, Tinder allows people to join this appmore easily and find their dates based on their ideal type. Moreover, Tinder understands mostpeople have a good feeling toward dating‘s appearance at first and use physical attractivenessstrategy as well as social attractiveness strategy. According to Scott (2014), he states thatpopularity can influence on perception of physical attractiveness as well as socialattractiveness in social networking service (Scott, 2014). Thanks to these strategies, manypeople download Tinder app and meet various dating and establish relationship more easilyKim 2than before.To improve Tinder than now, Tinder has to consider personality as well as physicalappearance to build potential relationship. The study conducted by Robins, Caspi, and Moffittdisplayed that if people do not consider their partners personality, they would be unsatisfiedacross relationship because it is hard to feel any secure states in relationship when they judgepeople on appearance in the long term (Robins, Caspi, & Moffitt, 2002). When people choosedates in Tinder, they have no choice but to see date’s appearance, age, and location wheredates live because Tinder does not show any date’s personality judging whether extrovert orintrovert. It is true that most people are captivated by appearance at first. However, to buildstrong relationship and healthier relationship in a long term, it is lack that only presentingdating’s physical appearance because whether establishing potential relationship or not isbased on dating’s personality rather than appearance. Therefore, Tinder has to focus on notonly physical appearance, but also character to advance Tinder than now.Another way to improve Tinder is forming attachment to establish potential partners.Attachment means emotional bonds and maintaining a close relationship with partners. Theresearch Love conceptualized as an Attachment Process presents romantic love is based onattachment process and this means forming affection bonds between male and female likehuman infants and their parents (Hazan & Shaver, 1987). However, now Tinder is difficult toform attachment. Through Tinder, people can meet various dating who maybe not meet inoffline, but it is hard to build strong relationship with attachment because it is very limited tocontact each other through it. Therefore, their relationship is more likely to end in a shortspace of time. In my suggestion, one method to forming attachment is introducing systemlinked with Skype as well as Facebook. Usually, United States own a large territory, so it ishard to do speed-dating which means meeting and talking large number of people one to oneas moving seat in a place. To supplement these disadvantages, linking Skype with Tinder isKim 3also good ways to form attachment because through video chatting, people more feelattachment toward dating by tone and easily understand character in a roundabout waywithout taking their time and money. Moreover, this method will leave profits not only Tinderbut also Skype. Therefore, connecting Skype with Tinder is also good way to advance Tinder.Taking all of these things into account, Tinder helps people to find their dates nearbyplace by introducing GPS system and linking with Facebook. In addition, Tinder allowspeople to choose their dates based on pictures and find their ideal type. Therefore, Tindergives people to find their partners more easily when it compared to other dating apps. Toimprove Tinder than now, there are two ways which concentrates on personality as well asphysical appearance and introduces linking Skype with Tinder to form attachment. If Tinderuses these strategies to improve than now, it would plant itself as one of the most populardating apps in the future.Kim 4ReferencesHazan, C., & Shaver, P. (1987). Romantic love conceptualized as an attachment process. Journal of personality and social psychology, 52(3), 511.Robins, R. W., Caspi, A., & Moffitt, T. E. (2002). It's not just who you're with, it's who you are: Personality and relationship experiences across multiple relationships. Journal of personality, 70(6), 925-964.Scott, G. G. (2014). More than friends: Popularity on Facebook and its role in impression formation. Journal of Computer-Mediated Communication, 19,


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