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ISU COM 229 - Cultural Approach

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COM 229 Lecture 9Outline of Last Lecture I. Weick’s OrganizingOutline of Current Lecture II. Cultural Approacha. Culture as Prescriptiveb. Culture as DescriptiveIII. Defining CultureCurrent LectureCultural Approach Two ways we can describe cultureCulture as Prescriptive-Culture as something an organization “has”-e.g., Deal & Kenedy’s “Strong Cultures”-Values; beliefs/visions-Heroes; exemplary individuals-Rites & Rituals; ceremonies -Cultural Network; system transmitting culture . ways of passing it on.Culture as Descriptive-Cultures are complicated- multiple levels (formal to watercoolers)-Are emergent- Performances are; 1. Interactional- participatoryThese notes represent a detailed interpretation of the professor’s lecture. GradeBuddy is best used as a supplement to your own notes, not as a substitute.2. Contextual- embedded in situations and history(Weick?) part of what we do now as x is because it was done before.3. Episodic – distinct events (culture is emerging from time to time)-Aren’t unitary- many cultures coexist-Vertical (across hierarchy) vs. horizontal (w/ hierarchy ) vs. Specific workgroup cultures-Are ambiguous; several manifestations and/or interpretations Defining Culture -culture as a group phenomenon(can you have a culture without a group? Yes)-culture as a pattern of basic assumptions(how do you establish behaviors? When they happen over and over and are positively reinforced and not negatively reinforced )-culture as emergent/developmental process-importance of


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ISU COM 229 - Cultural Approach

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