UT Knoxville BUAD 331 - Chapter 1 (19 pages)
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Chapter 1
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- Pages:
- 19
- School:
- University of Tennessee
- Course:
- Buad 331 - CBM I: Supply Chain Mgt
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Unformatted text preview:
BA331 Supply Chain Management Chapter 1 Shay Scott Ph D Department of Marketing and SCM Managing Director Global Supply Chain Institute University of Tennessee sdscott utk edu What is a business Generate and Manage Customer Demand Fulfill or Supply Customer Demand Demand Support Activities General Management Finance Accounting Information Technology Design Engineering HR Org Design 2013 Shay Scott Ph D Supply 2 Businesses create three types of utility What does a business do 2013 Shay Scott Ph D Form Place Time 3 2013 Shay Scott Ph D 4 www supplychainconnections c 2013 Shay Scott Ph D Place Time Form Utility 7377 miles from Fiji to Knoxville 2013 Shay Scott Ph D 6 Group Discussion Activity Identify a company that is known for their supply chain management either good or bad Specifically what does this firm do to garner recognition for their supply chain 2013 Shay Scott Ph D 7 Product Service and Financial Flows Company Operations Procurement Purchasing Operations Logistics Production Distribution Distribution Network End Customer Consumer Raw Materials Supplier Network Su pp ly Ch ai n M an ag e m Adapted from 21st Century Logistics Making Supply Chain Management a Reality Bowersox Closs and Stank 1999 Change in the Business Environment Practices were developed to overcome 19th century business problems And we largely did it Scarcity Limited Technology Adversarial Posture 2013 Shay Scott Ph D Now we have a new set of problems for today But Era of supply chain competition Globalization of industry Downward pressure on price Customers taking control 9 A New Dimension of Competition Old Paradigm Companies New Paradigm Companies All of these New Paradigm companies were built upon a Supply Chain Value Proposition Deliver maximum value to end customers while simultaneously increasing quality productivity and operational excellence 2013 Shay Scott Ph D 10 Paradigm Change NE W OLD Strong brands Large advertising budgets Aggressive selling Win through capabilities and
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BUAD 331: Chapter 9
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