Exam 3 Review Chapter 14 Chapter 17 Chapter 19 What are the differences among the pricing strategies competition based skimming penetration everyday low pricing EDLP high low psychological for organizations What is total product offer What is the difference between product mix product line What is the difference between a brand trademark What is the difference between brand loyalty and brand equity What is the difference between generic knock off What is the difference among shopping convenience specialty goods and services What is the important difference between accounting and other business functions What is the difference among tax managerial financial accounting What is the difference between public private accountants What is the difference between auditing independent auditing What is the difference between leverage activity ratios What is on the balance sheet What is Cost of Goods Sold What is an intangible asset What is depreciation What is an initial public offering IPO What is the difference between primary and secondary markets What is the difference between investment banker institutional investor What is a dividend What is stock exchange What is NASDAQ What is Securities Exchange Commissions SEC What is a stockbroker What is diversification What is capital gain stock splits What is the difference between Bull Bear Markets