FSU MMC 3703 - Sports and Media Technologies

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Exam 3 Notes MMC3703 Exam is primarily based off the direct slides Mr Raney About 40 50 questions Don t need to know dates o Think of possible matching questions o I m sure he ll ask numerous questions of Erin s presentation Sports and Media Technologies How have media tech changed in sports o In game experience for spectators and viewers o Out of game experience for fans Updates on players ratings standings fantasy football in game as well following athletes on twitter Facebook etc Will focus on new tech Websites o Several ways to categorize Generally think of comprehensive sites Comprehensive sites websites o News scores analysis breaks it down video clips live streaming podcasting fantasy chat e commerce members section In general news is on a typical news site Firsts Sportsline USA www sportsline com ESPN Sportszone ESPNet sportszone com o Both launched in Spring 1995 Sportsline USA struck deal in 1997 with CBS taken over by Viacom in 2004 ultimately become CBSSports com in 2007 New Wave Gossip rumor investigative pop culture sports celebrity sides some user generated somewhat irreverent 2005 Deadspin investigative journal 2006 Yardbarker 2008 Bleacher Report o Most successful commercially might be a question All of these sites are directed towards males o Most popular as of October 1st 2013 according to eBizMBA 1 ESPN com 62 5 million unique visitors month 2 Yahoo Sports 60 2 million Used around the world o Ex German related versions 3 CBSSports 16 7 million 4 Bleacher Report 13 million 5 Sports Illustrated 12 million Might be a question o Who is most popular ESPN com o Who is use around the world Yahoo Sports Out of game media tech o Will focus on new tech o Websites Several ways to categorize Typical comprehensive Legacy vs new online only League vs Team vs Athlete Official vs Fan fire haters Other social media user generated gambling Implications of sports websites o Instant access When we wanted it up to date updated info o The never ending season College Pro College o Sports media brands extended Twitter Facebook etc o New challenges to governing bodies Challenges with new technology copyright issues Rights deals associated with TV recruitment of college athletes moral governing o Globalization of sports Wade jerseys across the country LA Lakers just got back from tour in China Wider fan range a billion people advertising o Possible question Which one is NOT an implication of sports websites Out of game Media tech o Websites o Sports based digital games All types of computer games o Fantasy Sports o First home system Odyssey 1972 Brief history of sports based digital games FIRST of things may be a question Ex Odyssey commercial about sports A new dimension for your television Key selling points to video games o Will probably be a question First home system o First Handheld Mattel Electronics 1977 Kind of like a gameboy for football basketball or baseball o Brief history of sports based digital games Early 1800 s Sports games key in consoles war between Atari and Mattel s Intellivision both had baseball football basketball soccer auto racing and hockey 1983 EA introduced One on One Dr J vs Larry Bird as first computer game licensed to use names and likenesses of real athletes Possible question Who introduced one on one EA 1980 Mattel s Intellivision World Series Baseball arguable first game to use multiple camera angles to mimic actual sportscast 1988 EA introduced John Madden Football 1993 becomes Madden NFL when EA makes licensing deal with NFL HUGE year see a conversion in broadcasting personalities o Possible Question Who merges to become Madden NFL EA makes licensing deal with NFL 2005 EA sports signs 15 year deal with ESPN including access to programming and personalities Biggest step Uses ESPN logos 2013 EA Sports and CLC agree to pay 40 million to former NCAA players for use of likenesses in games without compensation will not release NCAA Football 15 o Sports based games made up more than 20 sold o Best selling video game franchises of all time 6 Need for Speed 10 Wii Sports 110 million 12 FIFA 100 mil 13 Madden NFL 99 million 1 Mario Possible Question Who was the best selling video game franchise of all time Mario o Available on other platforms but not nearly as popular Sports based digital games Motivations for playing o As substitute for sports competition o As substitute for sports activity Exergaming Possible Question What is exergaming 2006 Gamercize know what this is Performing as the avatar but moving the device Many of the same motivations effects for sports viewing o Enjoyment pleasure o Escape o Arousal o Learning o Release o Companionship and social benefits Fantasy Sports others in a league o Game in which players aka owners or managers compete with With a team made up of individual players drafted selected from all the teams in a given sport Using actual game statistics Typically have a schedule putting team vs team running simultaneous with the sport s actual season Winners can be based on wins loses total points some combination etc Ex Football o Trace history back to board games in 1950 s o 1963 Greater Oakland professional Pigskin Prognosticators League GOPPPL Possible test question What was the first modern fantasy sports league GOPPPL Arguably first modern fantasy sports league Players were either journalists covering or administrative employee of Oakland Raiders Most fantasy football leagues today operate with similar format o 1980 Fantasy aka rotisserie baseball started Rotisserie where they met every week Possible test question What does Rotisserie mean o 1993 USA today starts what is believed to be first weekly fantasy Possible test question What was the first weekly fantasy o 1997 Commissioner com and RotoNews com introduce online fantasy Commissioner com and RotoNews com were fantasy football baseball column baseball column sports sites Bought by CBS o 1998 Fantasy Sports Trade Association founded o 1999 yahoo Offers fantasy sports for free introducing the games to o 2012 estimated 3 billion spent in US including league entry fees and the mainstream products and services Possible test question How much was spent in the US on fantasy football in 2012 3 billion o 2013 industry stats from fantasy Sports Trade Association 80 male 89 8 Caucasian Average age 31 67 78 1 with college degree or more Average week consuming sports 17 89 hours Average week consuming fantasy sports 8 67 hours Average player spends 111 year on fantasy sports


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