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FSU COM 3420 - Media, Culture and the Environment

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Media, Culture and the Environment Spring 2013 EXAM # 3 April 29, 2013NAME__________________________________________________Instructions1. FILL IN YOUR NAME ON THE TEST AND THE SCAN FORM2. ON THE “FORM” LINE OF YOUR SCAN FORM, WRITE THE COLOR OF THE PAPER YOUR TEST IS PRINTED ON3. DO NOT SKIP ANY ANSWERS4. USE A #2 PENCIL BUBBLE IN YOUR ANSWERS5. WHEN FINISHED, PLACE YOUR TEST AND FORM IN THE PROPER PILE AND LEAVE QUIETLY. The exam consists of one section: multiple choice section1) What does the 350 in the 350 campaign represent?A. The number of members they acquired in the first year of the campaign.B. The number, in watts, of energy we waste per person each year.C. The safe upper limit of CO2, in parts per million, in the atmosphere that we are currently above. D. The amount of chapters the campaign has in the United States. 2) According to the 350 powerpoint and information looked at in class, we currently have ____ ppm (parts per million) in the atmosphere and this number is rising about ___ ppm per year. A. 392 / 10B. 392 / 2C. 350 / 10D. 275 / 23) 350.org claims to __________. A. work hard to organize in a new way—everywhere at once, using online tools to facilitate strategic offline action. B. work hard to simply educate individuals.C. be the number one campaign fighting climate change.D. facilitate online action only. 4) In Cradle to Cradle, discussed ______________, meaning if we reuse materials we do not reduce its quality but rather increase the quality as the materials go to their next use.a. recycling b. upcyclingc. bicycling5) As discussed in lecture, this idea of ________________ manufacturing of materials, ties back to the closed cycle manufacturing discussed in History of Stuff.a. Cradle to graveb. Cradle to cradlec. Rockaby method6) When creating an environmental campaign, a communication expert realizes thatA. one can use a single message and it will effective on all individuals.B. messages are the magic bullet, as long as you have a catchy slogan you will persuade your audience.C. individuals are all different with diverse backgrounds, knowledge, and values and one message will not work on everyone.7) ________ are the largest group, they are convinced that climate change is happening and a serious problem, but have not yet engaged in the issue personally even though they support a vigorous national response.A. The AlarmedB. The ConcernedC. The CautiousD. The Dismissive8) ________ are actively engaged in the issue, but on the opposite end, they believe that climate change is not happening and is not a threat to either people or nature, and strongly believe it is not a problem for national response.A. The ConcernedB. The CautiousC. The DoubtfulD. The Dismissive9) When asked “How much had you thought about global warming before today?”, which groups in the Six Americas are among those that thought about global warming today?A. The Alarmed, The Concerned, and The CautiousB. The Dismissive. The Cautious, and The ConcernedC. The Cautious, The Alarmed, and The DisengagedD. The Alarmed, The Concerned, and The Dismissive10) In terms of the degrees of certainty that climate change is occurring, the ________ are the most concerned and the _______ are the least concerned. A. The Dismissive / The AlarmedB. The Alarmed / The DismissiveC. The Alarmed / The DoubtfulD. The Doubtful / The Alarmed11) In terms of attitudinal certainty (when they were asked to answer “I could easily change my mind about global warming”), which groups are among those that could see their attitudes changing? A. The Alarmed / The DismissiveB. The Cautious / The DismissiveC. The Doubtful / The Alarmed D. The Cautious / The Disengaged12) Connecting environmental concerns about how food is produced with labor concerns about how food workers are treated is an example of:a. Ecocentrismb. Anthropocentrismc. Deep Ecologyd. Environmental Justicee. Ecotage13) When social movements attempt to promote alternative discourses, they:a. Attempt to redefine what constitutes a common sense embodied in the everyday practices of societyb. Attempt to maintain perceptions of societyc. Keep experience static and consistentd. Manipulate the mass media with false informatione. Attempt to revise only elite power and ideas14) Which of the following is NOT one of the dominating discourses in the environmental movement?a. Conservationismb. Preservationism c. Ecocentrism d. EcoMenisme. Ecofeminism 15) Environmental discourses have emerged in the context of a discourse of Manifest Destiny in which of the following ways?a. Morality played a critical part in westward expansionb. Wilderness was the hero, the pioneer was the villanc. Manifest destiny continues to animate collective behaviord. A and Be. A and C16) Conservationism differs from preservationism because:a. Conservationism promotes human interests while preservation promotes animal interestsb. Conservationism promotes resource regulation while preservationism promotes enjoyment of naturec. Preservationism promotes resource regulation while conservationism promotes natural beautyd. Conservationism and preservationism are the samee. None of these17) The concerns surrounding Rachel Carson’s Silent Spring and the need to promote environmental quality because of humans’ relationship to the environment is part of:a. Conservationismb. Ecofeminismc. Ecocentrismd. Political Ecologye. Preservationism18) Which is NOT a subgroup that has emerged under political ecology?a. People of Color Environmental Movementb. Social Ecologyc. Social Scienced. Environmental Justice Movemente. None, these have all emerged19) The idea that “intuition about the intrinsic value of nature will ground a respectful way of living with natural, non-human world” is a key piece of deep ecology. Who is a major proponent of this philosophy?a. Dave Foreman, founder of Earth Firstb. Sierra Club membersc. Robert Kenner, director of Food Inc. d. Subaru Green Carse. Random Ecoterrorists20) Ecofeminism began to be more popular in which time perioda. 1920-1930b. 1850-1860c. 1970-1980d. 2000-2010e. 1950-196021) A “mind bomb” that explodes in the public consciousness to transform the way people view the world is what?a. An image eventb. An image attackc. A language constructiond. A learning experiencee. None of these22) What formula did Greenpeace use to get media coverage of their 1970s anti-whaling campaign?a. Drama= controversy = coverageb. Drama = learning= coveragec.


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