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BONUS CHAPTER B BMGT 110 ROLE OF INFORMATION TECHNOLOGY Data processing o Business technology in the 1970 s o Includes technology that supported an existing business and was primarily used to improve the flow of financial information o Support staff who rarely came in contact with the customers Information systems o Technology that helps companies do business o Includes such tools as ATMs and voicemail o Role changed from supporting the business to doing the business Information technology o Technology that helps companies change business by allowing them to use methods o CIO is finding ways to boost business o Role of CIO is to use tech to communicate better while offering better service lower costs o IT allows businesses to deliver goods and services whenever and wherever the customer wants them HOW INFORMATION TECHNOLOGY CHANGES BUSINESS Time and place center of business Ex NASDAQ and SOFFEX electronic stock exchanges Electronic communications can provide substantial time savings MOVING TOWARDS BUSINESS INTELLIGENCE Business intelligence o Refers to variety of software applications that analyze and organization s raw data and take useful insights from it o Includes data mining online analytical processes querying and reporting o BI changes the traditional flow of info from individual to database to database to individual o Helps businesspeople focus on deciding how to react to problems and opportunities TYPES OF INFORMATION Business process information management systems Physical world observations o Includes all transaction data o Ex Enterprise resource planning supply chain management and customer relationship o Result from the use of radio frequency identification RFID miniature cameras wireless access global positioning systems sensor technology o Pertaining to where people or items are located and what they are doing o GPS o Improve finger print technology and biometric devices that scan retinas recognize Biological data face voices and analyze dna Public data o Free and accessible o Electronic traces we leave when posting on the internet sending email and using IM o D Data that indicate personal preferences intentions o Internet shoppers leave a trail of info that can reveal likes dislikes MANAGING INFO Infoglut overabundance of data Goals of managing info and deciding whether its relevant or not o Quality accurate and reliable o Completeness must be enough info to allow you to make a decision o Timeliness info must reach managers quickly o Relevance different managers have different info needs ORGANIZING EMAIL AND ELECTRONIC FILES Use email program s organizing tools folders Use consistent file names Use online backup service Use desktop search software STORING AND MINING DATA o Purpose is to get data out Data warehouse stores data on a single subject over a specific period way to organize infoglut Data mining is looking for hidden patterns and previously unknown relationships among the data o Ex Study that reveals that dads who pick up diapers at night are likely to buy beer therefore beer sales tend to be higher between 5 7 when dads get off of work ROAD TO KNOWLEDGE THE INTERNET Today is the heart of knowledge management Intranet o Companywide network closed to public access that uses Internet type technology o To prevent unauthorized outsiders from accessing their sits companies can construct a firewall between themselves and the outside world o Firewalls allow only authorized users to access the intranet Extranet o A semiprivate network that uses Internet technology and allows more than one company to access the same info or allows people on different servers to collaborate o Outsiders cannot access the network easily but hackers do exist Virtual private network VPN o Private data network that creates secure connections or tunnels over regular internet lines o Gives users same capabilities as an extranet at much lower cost by using shared public resources rather than private ones ENTERPRISE PORTALS Enterprise portal centralizes info and transactions and serves as an entry point to a variety of resources such as email financial records schedules and employment and benefit files They make info available in one place Challenge is to integrate resources info reports BROADBAND TECHNOLOGY Broadband technology o Continuous connection to the internet that allows users to send and receive video voice and data files faster than ever before Internet 2 o Private internet system that links government supercomputer centers and a select group of o It runs more than 22 000 times faster than today s public infrastructure and supports universities heavy duty applications SOCIAL NETWORKING AND WEB 2 0 Social networking is an inexpensive way to gain exposure It gives businesses tools to collaborate with consumers on product development service enhancements and promotion Web 2 0 o Set of tools that allow people to build social and business connections share info and collaborate on projects online with user generated sites like blogs wikis social networking sites and other online communities and virtual worlds o Web 2 0 companies have made little or no profit rely on advertising to generate revenue ENABLING TECHNOLOGY HARDWARE Hardware includes computers mobile phones printers scanners fax machines and PDA s Wifi wireless fidelity Moving towards wireless info appliances Networking computing system o Computer systems that allow personal computers clients to obtain needed info from huge databases in a central computer the server o Networks connection people to people and people to data o Thin client networks resemble ill tempered dumb terminals o the 1980 s Virtualization o Process that allows networked computers to run multiple operating systems and programs through one central computer at the same time o Cost effective and convenient Cloud computing o Form of virtualization in which a company s data and applications are stored at offsite data centers that are accessed over the internet the cloud o Keeping technology green is as simple as turning it off Green IT SOFTWARE Shareware o Software that is copyrighted but distributed to potential customers free of charge Freeware public domain software o Software that is free for the taking EFFECTS OF IT ON MANAGEMENT Computers eliminate middle management functions and flatten organizations Outsourcing technical training allows them to concentrate on their core businesses Telecommunication decreases travel time and overall costs and often


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UMD BMGT 110 - ROLE OF INFORMATION TECHNOLOGY

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