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MU MAC 143 - Exam 2 Study Guide
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MAC 143 1st EditionExam # 2 Study Guide Lectures: 6 - 12Advice by UA - DO NOT just memorize definitions, learn it’s context in the world and how it relates to the other key terms. Study Suggestion - Create a spider web in which you link the words that directly correlate with one another. 1. telegraph 2. morse code 3. electromagnetic waves 4. wireless technology 5. wireless telephony 6. broadcasting 7. norrowcasting 8. radio act of 19129. radio corporation of america 10. network 11. option time 12. radio act of 1927 13. federal radio commision 14. comission act of 193415. transition 16. FM radio 17. formal radio 18. rotation 19. pacifica foundation 20. Public Broadcasting Act of 1967 21. satalite radio 22. hd radio 23. internet radio 24. payola 25. telecommunications act of 1996 26. analog 27. digital signals 28. prime time 29. network era30. catv These notes represent a detailed interpretation of the professor’s lecture. GradeBuddy is best used as a supplement to your own notes, not as a substitute.31. basic cable 32. superstations 33. premium channels 34. pay-per view 35. direct broadcast system 36. time shifting 37. 3rd screen 38. 4th screen 39. kinescope 40. chapter shows 41. serial programs 42. affiliate stations 43. fin syn 44. syndication 45. magazines 46. muckrakers 47. webzines 48. supermarket tabloids 49. demographic editions 50. evergreen 51. zines 52. magalogs Different Electronic Breakdowns Advice by UA- Study notes, quizzes, and other handouts thoroughly. Studying Idea- Flashcards are a great way to test yourself and others in the form of vocabulary words as well as questions portrayed in books and quizzes. 1) Radio a. key dates and people i. 1867- James Maxwell ii. 1894- Guglielmo Marconi iii. early 1900’s - Lee De Forest iv. 1906 - Reginald Fessenden v. 1910 - Radio act of 1912 vi. 1919-1921 - know the licensing and forming of Radio Corporation of Americab. Regulations and Acts i. radio act of 1927ii. federal communication act of 1934iii. telecommunications act of 1996 2) Television a. What is Prime Time?b. know “above the line” vs “Below the Line” costs c. types of shows i. Specials ii. Magazine SHowsiii. Comedyiv. Drama v. Quiz Shows d. Syndication i. first -run ii. off-network 3) Cable a. history and regulation i. CATV ii. FCC regulations iii. Cable Communication Policy of 1984 iv. Cable Act of 1992 v. telecommunication act of 1996 4) Magazines a. magazines in 19th century b. muckraking c. end of “general interest”i. TV guide ii. Life and Look Sample Questions Advice by UA - Keep up with all your reading, make sure you don’t just highlight but actually outline the chapters. Study Suggestion- Read the chapter to a voice recorder and then listen to the play back of the notes periodically.1. Who is considered ‘father of radio’?a. Maxwellb. Hertsc. Marconi d. De Forest 2. What is the difference between broadcasting and narrowcasting? Be specific. Make sure to use technology examples (i.e. email vs tv’s) 3. What was the forerunner in the tv industry?a. dictaphone b. ray tubec. iconoscope d. CATV4. what is the difference between TV ratings and TV Sharing? 5. How did radio survive the music growth?Outside Sources for Exam textbook: R. Campbell, C. Martin, B. Fabos. Media & Culture: Mass Communication in a Digital Age, 9th ed. update (several copies are available for short-term, in-library-use check out at King Library Reserves.)Testable Review Questions ( found in the back of each chapter) Chapter 5: 7, 11-12, 16, 18Chapter 6: 1, 3, 5, 10, 13-16, 18, 21 Chapter 9: 3, 5-9, 12, 13, 15 Resources : found on Niihka MAC 143 A ClassDistributions and Descriptions by: Riley


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MU MAC 143 - Exam 2 Study Guide

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