Com 259 1st Edition Lecture 8Current LectureWriting #2-Cover Letter and ResumeYou need to search online job sites, your local newspaper or an appropriate professional organization (PRSA, for example)for an entry level position (1-3 years experience) or an internship in your field (marketing, public relations, mass communications, etc.). Print out a copy of the ad and then write a cover letter to apply for that position and include your resume. Your cover letter will serve as an advertisement of your abilities. If you cannot write an effective cover letter than why should prospective employers believe you can produce professional work on their behalf? The letter should be in business format and no longer than one single-sided page. Also include a copy of your resume with the cover letter. If you do not have a resume, you may use a template from Microsoft Word to guide you. Proofread your resume. You will not be evaluated on the resume content, only on appearance, spelling and grammar. The following information will guide you to produce a successful letter.1. Match your qualifications to the organization’s needs. All of these are entry-level, (or require 1-3 years experience) so previous paid work is not extremely important. The object is to first identifythose aspects of your real experience that best support your ability to do the advertised job and then to promote these aspects effectively. What does the ad tell you about the organization? What is the organization looking for? What will interest them most? What is the corporate culture of the organization and how will this affect your reply?2. List the four most important points you want to stress in your letter.3. What courses have you taken that apply to the position? What internship or summer work experience might apply to the position?After answering and thinking about these items, write your letter.CriteriaGrammar/Spelling 20 pts.Content 15 pts.Letter Appearance 5 pts.Clarity/Overall Impact/Resume Appearance 10
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