TOURO GCD 155 - Course Syllabus - GCD 155

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TOURO COLLEGE COURSE SYLLABUSNEW YORK SCHOOL OF CAREER AND APPLIED STUDIESDEPARTMENT: Computer ScienceCOURSE TITLE: Foundations of Design 2COURSE NUMBER: GCD 155PREREQUISITES: GCO 130, GCD 150 CREDIT HOURS: 3DEVELOPER: Carol SteenLAST UPDATE: January 25, 2004COURSE DESCRIPTIONIn this course, the student’s knowledge of basic design will be extended into the area of graphic communication and typography in order to develop a framework on which to do professional desktop publishing. The course explores the following concepts: visual form as communication; the relationship of content and visual form; typography as a visual form; basic technical typography; a brief history of graphic communication and typography; and a working methodology for problem solving. Students will work in a studio classroom setting. Projects will be assigned to familiarize students with the concepts presented. Students will maintain a notebook for required research. Successful completion of the course will require students to produce projects which reflect their cumulative understanding of the concepts and skills taught.COURSE/DEPARTMENTAL OBJECTIVESThe student will:• Learn to create using the fundamentals of two dimensional design as related to graphic design• Learn to work with various typefaces to develop a firm basis for the comprehension and the visual articulation of form • Learn aesthetic sensitivity and judgment• Gain additional skills using the necessary tools, measuring abilities, and typeface recognition skills of the graphic designer• Combine type and design elements to create effective, well executed, accurate layouts• Become familiar participating in critiques and articulating one’s ideas• Understand and use the feedback from class critiques to improve one’s workCOURSE /INSTITUTIONAL OBJECTIVESThis course is intended to continue to teach students the basic design skills needed to develop their own creativity and further their ability to do the problem solving required of graphic designers. The enhancement of students’ ability to do critical thinking and study traditional liberal arts are institutional goals that this course is designed to fulfill.COURSE CONTENTBasic Skills• Learn the effective use of the Elements of Design in combination with type• Become familiar with fonts and their usage• Understand typographic concepts (leading, kerning, readability, etc.)• Develop research, organizational, and visual evaluation skills• Continue development of creative problem solving skills• Continue to learn essential technical skills• Learn research skills, project planning, and management• Become familiar with additional studio and graphic art tools and materials such as markers, typefaces on computer, special papers, and presentation materials• Acquire the basic vocabulary of art/graphic design and typography• Explore layout design with type, consider emotional and/or conceptual content• Explore logo design and its criteriaDesign Skills• Develop visual literacy, including a solid understanding of one’s aesthetic choices and design solutions• Continue to develop an awareness of aesthetics, one’s own and others• Understand the purpose of critiques by observation and participation• Continue to develop conceptual skills• Become familiar with additional presentation skills • Learn what constitutes good design• Learn how to build a personal library• Become familiar with copyright issuesHARDWARE/SOFTWARE/MATERIALS REQUIREMENTSAccess to a computer with a good selection of fontsSpecial pencilsSpecial markersPencil and/or lead sharpenerAppropriate erasersBrushVarious colors of Winsor and Newton Gouache, or Holbein GouacheInexpensive layout papers for drawing such as StrathmoreBetter papers for final version of projects such as StrathmoreGraph paperTracing paperMounting boardsCompassRulerT-SquareAdhesives, including acid free tapeRazor blades Mat cutters Portfolio to hold artwork.Container for waterInstructor Resource Materials• Examples of applicable completed projects• Instructors’ edition of textbook, if appropriate• Various books, magazines, articles, handouts• Professional quality materials including paints, markers, presentation boards COURSE REQUIREMENTS• Complete classroom assignments that demonstrate appropriate creative, technical, and conceptual skills• Complete additional homework assignments • Mid semester and Final Critiques• All finished projects must be properly presentedGRADING GUIDELINESStudents must complete all assigned homework exercisesStudents must complete all designated projectsStudents must have all their work properly presentedStudents must participate in Mid semester and Final CritiquesMETHODOLOGYAll classes are lecture, demonstration, and project oriented. The necessary creative, technical, and conceptual skills will be discussed and demonstrated. Appropriate examples of required projects will be shown. Techniques utilizing various approaches to creative solutions will be demonstrated and discussed. Understanding what quality work is and learning how to do it will be stressed. Good researchskills, good organizational awareness, and useful design strategies will be explored. Lectures will be enhanced using the following teaching tools: textbook, additional books, handouts, illustrative drawings,the internet, use of white board, use of Mac and Windows platforms, and use of a computer projector or large monitor.COURSE TEXTTitle: Robin Williams Design WorkshopAuthor: Robin Williams and John TollettPub. Date: 2001Publisher: Peachpit PressISBN #: 0-201-70088-3BIBLIOGRAPHYBooksTitle: The Non-Designer’s Design BookAuthor: Robin WilliamsPub Date: 1994Publisher: Peachpit PressISBN #: 1-56609-159-4Title: The Graphic Design CookbookAuthor: Koren, MecklerPub. Date: 2001Publisher: Chronicle BooksISBN #: 0-8118-3180-9Title: Stop Stealing Sheep & Find Out How Type WorksAuthor: Eric Spiekermann & E.M. GingerPub. Date: 1993Publisher: Adobe PressISBN #: 0-672-48543-5Title: Visual LiteracyAuthor: Judith Wilde, Richard WildePub. Date: 2000Publisher: Watson-Guptill PublicationsISBN #: 0-8230-5620-1Title: Tricia Guild on ColorAuthor: Tricia Guild Pub. Date: 1993Publisher: RizzoliISBN #: 0-8478-1643-5Title: Making A Good LayoutAuthor: Lori Siebert and Lisa


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