1Visual effects (Texture and Pattern)Dr. Su‐Jeong Hwang Shin, Associate ProfessorOffice: HS 221D (Inside Department of Design Office)Email: su.hwang @ ttu.eduWebsite: www.myweb.ttu.edu/shwangTEL: 742‐3050 (Ext# 262)Design elements and visual effects Elements  Silhouette (shape & form) Line (+ Space) Color Pattern TextureDesign elements: Texture• Textu re is the visible and tangible structure of a surface.• Determinants of texture▫ Fiber content▫ Yarn structure▫ Fabric StructureDesign elements: Pattern• Pattern is an arrangement of lines, spaces, or shapes with color on or in a fabric.• Visual effects (Physical effects)▫ Extremes of pattern size emphasize extremes of figure size.  Large motifs on a heavy person accent size by repetition. A tiny motif on a small person reinforces pettiness.Design elements: PatternFigure 23-1. Pattern (Davis, 1997, p.303)Design elements: Pattern• The larger the motif, the more enlarging the pattern.• Directional patterns emphasize that direction on the body.▫ Check pattern on hea vy person.2Design elements: Pattern• Extreme contrasts of color and line enlarge.Design elements: Pattern• Pattern accents and enlarges the body part where used.• Pattern attracts attention away from the silhouette (camouflage body contours).• Visual effects (Psychological effects)▫ Flower motifs (feminine), Animal motif and geometric motifs (masculine)▫ Large motifs and spacing are vigorous and bold.Design Activity 3  3‐1 : Line & Space 3‐2 : Color 3‐3 : Texture 3‐4 : PatternsDesign Activity 3‐3: Texture• Firs t, find 1 picture that shows any Tex ture from your magazine. • Second, attach it to your journal (sketchbook).• Write descriptions about visual effects:▫ Surface (smooth, rough, slippery, soft, or harsh).▫ Thermal character (Warm, cool, or medium warm)▫ Luster (Soft shine, dull medium, or lustrous)▫ Thickness (Thin, medium, or thick) ▫ Season (Fall, winter, spring, or summer)Design Activity 3‐4: Pattern• First, find 1 picture that shows any pattern from your magazine. • Second, attach it to your journal (sketchbook).• Write descriptions about:▫ Physical effects. If pattern effects to silhouette. If pattern accents If pattern emphasizes a figure size. (looks taller or smaller) If pattern has extreme color and lines If directional pattern emphasize a body direction (looks heavier, taller, shorter ) ▫ Psychological eff ects. Feminine, Masculine, etc. Loud, vigorous, bold, cute, etc.Organize All !• Organize all design activities in your journal ! ▫ Silhouette▫ Design principles  Proportion Balance Rhythm Emphasis Unity▫ Design elements (illusions) Line (10 designs)  Color (10 designs) Texture