IBM, HP, Sun, Microsoft, Apple and the dot-com bustChanging Times, Changing CompaniesA Quick Look at the Stock HistoryBefore the Bubble BurstIBMHPMicrosoftSun MicrosystemsAppleApple Continued…The Bubble BurstsBenefits of Bubble…How Were They Affected?The Bubble and Linux grow…How did they affect each other?After the BubbleSlide 17Slide 18Slide 19Slide 20Apple ComputerIf we had $10,000 to invest…In a global changing environment…Thank YOU for listening!IBM, HP, Sun, Microsoft, Apple and the dot-com bustIBM, HP, Sun, Microsoft, Apple and the dot-com bustPresented by Zach Stone, Brent Steinke and Richie RichPresented by Zach Stone, Brent Steinke and Richie RichChanging Times, Changing CompaniesChanging Times, Changing CompaniesWe will cover each of these companies product mix and strategies leading up to the 2001 dot-com bust.Then we will cover how the stock crash affected the firms and the changing environment.Lastly we will discuss how each company responded and what product and strategy changes they have made.We will cover each of these companies product mix and strategies leading up to the 2001 dot-com bust.Then we will cover how the stock crash affected the firms and the changing environment.Lastly we will discuss how each company responded and what product and strategy changes they have made.A Quick Look at the Stock HistoryA Quick Look at the Stock HistoryBefore the Bubble BurstBefore the Bubble BurstCompaniesCompaniesIBMIBMStarted as CTR, changed name in 1924Antitrust lawsuit in 1969Teamed up with “skunkworks” to build IBM PCLoss of nearly 5 Billion in 1992Shifting focus from components and hardware to software and servicesStarted as CTR, changed name in 1924Antitrust lawsuit in 1969Teamed up with “skunkworks” to build IBM PCLoss of nearly 5 Billion in 1992Shifting focus from components and hardware to software and servicesHPHPStarted in 1939 by Bill Hewitt and Dave PackardFirst product, 200A.Invented many of the first calculators.In 1980’s they came out with printers and scanners as well as multi-use units.In 1994 HP began outsourcing manufacturing.Started in 1939 by Bill Hewitt and Dave PackardFirst product, 200A.Invented many of the first calculators.In 1980’s they came out with printers and scanners as well as multi-use units.In 1994 HP began outsourcing manufacturing.MicrosoftMicrosoftFounded in 1975 by Bill Gates and Paul AllenIn 1980’s flooded the market with IBM PC clones, used IBM contract.MS-DOS dominated home PC market as a variant of UNIX.Marketed the “Microsoft Mouse” in 1983 and entered computer hardware market.Bill Gates began to promote OS/2 as the future of computing, declared OS/2 partnership over in 1991.In 1995 introduced Windows 95 and transitioned the company towards consumers. Followed with Windows 98.Founded in 1975 by Bill Gates and Paul AllenIn 1980’s flooded the market with IBM PC clones, used IBM contract.MS-DOS dominated home PC market as a variant of UNIX.Marketed the “Microsoft Mouse” in 1983 and entered computer hardware market.Bill Gates began to promote OS/2 as the future of computing, declared OS/2 partnership over in 1991.In 1995 introduced Windows 95 and transitioned the company towards consumers. Followed with Windows 98.Sun MicrosystemsSun Microsystemsｷｷ Founded in 1982 in Santa Clara, Caｷｷ Productso Serverso Workstationsｷｷ Able to survive the Workstation Wars of the 1980’sｷｷ Mid 1980’so Teamed up with AT&T for a short timeｷｷ Came up with Unix System V Release 4 ｷｷ Sun version was called Solaris 2ｷｷ Mid 1990’so Aiming to build network appliancesｷｷ Single function computersｷｷ Network computer (a diskless workstation)o None of the business initiatives were successfulｷｷ Late 1990’so Successfully transformed into a vendor of large scale symmetric multiprocessing serversｷｷ Founded in 1982 in Santa Clara, Caｷｷ Productso Serverso Workstationsｷｷ Able to survive the Workstation Wars of the 1980’sｷｷ Mid 1980’so Teamed up with AT&T for a short timeｷｷ Came up with Unix System V Release 4 ｷｷ Sun version was called Solaris 2ｷｷ Mid 1990’so Aiming to build network appliancesｷｷ Single function computersｷｷ Network computer (a diskless workstation)o None of the business initiatives were successfulｷｷ Late 1990’so Successfully transformed into a vendor of large scale symmetric multiprocessing serversAppleAppleｷｷ Founded in Los Altos, CA in 1976 in a garageｷｷ Apple I was delivered in June of 76 and a total of 200 were builtｷｷ Apple II came in 1977 and stood out due to high quality and a number of technical advantageso Open architectureo Color graphicso Elegantly designed interface to a floppy disk driveｷｷ Apple III came in 1980o Started to struggle to compete against IBM and Microsoftｷｷ 1983 the Lisa team won a race with Macintosh and was released with a GUIo Lisa failedｷｷ high price tagｷｷ limited software titlesｷｷ Founded in Los Altos, CA in 1976 in a garageｷｷ Apple I was delivered in June of 76 and a total of 200 were builtｷｷ Apple II came in 1977 and stood out due to high quality and a number of technical advantageso Open architectureo Color graphicso Elegantly designed interface to a floppy disk driveｷｷ Apple III came in 1980o Started to struggle to compete against IBM and Microsoftｷｷ 1983 the Lisa team won a race with Macintosh and was released with a GUIo Lisa failedｷｷ high price tagｷｷ limited software titlesApple Continued…Apple Continued…ｷ1984 Macintosh was launchedo Initially sold wello Follow up sales not so strongo Sales did change due to intr0duction of the LaserWriter (first laser priingter)ｷｷ 1990’so Greatly expanded its computer lineup o Offered a mulititude of modelso Failed to adequately differentiate from one to anotherｷｷ Mid to late 1990’so Attempted to reinvent them selveso Formed an alliance with IBM and with Motorolaｷｷ Trying to create a new computing platformｷ1984 Macintosh was launchedo Initially sold wello Follow up sales not so strongo Sales did change due to intr0duction of the LaserWriter
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