GWU MGT 201 - How to Conduct A Brainstorming and Planning A Meeting

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Slide 1A Strategic ConversationSteps in The ProcessThe Workshop MethodHow to Conduct A Brainstorming and Planning A MeetingA Strategic Conversation1. Share perceptions2. Identify areas of similarity and difference3. Resolve differences by conducting experiments4. Forecasting vs. planningSteps in The Process1. Operating vision2. Obstacles or contradictions3. Strategies4. ActionsThe Workshop Method•Defining the context•Brainstorming•Organizing ideas•Naming the categories•Exploring


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GWU MGT 201 - How to Conduct A Brainstorming and Planning A Meeting

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