An Item’s JOURNEYVendor shows coffee maker to JC Penney Buyer.Buyer orders the coffee maker.Coffee maker is “born” at the manufacturing plant.Coffee maker is shippedCoffee maker goes through customs.Coffee maker takes train/truck to manufacturer’s distribution center.Coffee maker is trucked to JC Penney stores.Coffee maker is unpacked.AdvertisedCoffee maker is selected by customer and purchased.Coffee maker is happily brewing in its new home.Distribution TerminologyIndirect movement – 70%DC Objectives - WholesalerFunctions of DCInput – Receiving FunctionThroughput – Storage/Repl.Throughput – Order SelectionOutput - ShippingPricing Distribution CostsSystem Generated (66%)Activity Based CostingSlide 24Slide 25Slide 26Other Sources (34%)Slide 28An Item’s JOURNEYHow a coffee maker gets to a customer…..HED 460Vendor shows coffee maker to JC Penney Buyer.HED 460Buyer orders the coffee maker.HED 460Coffee maker is “born” at the manufacturing plant.HED 460Coffee maker is shippedHED 460Coffee maker goes through customs.Customs InspectorHED 460Coffee maker takes train/truck to manufacturer’s distribution center.(Within the next year, they’ll go to JC Penney’s Store Support Centers.)HED 460Coffee maker is trucked to JC Penney stores.HED 460Coffee maker is unpacked.HED 460AdvertisedHED 460Coffee maker is selected by customer and purchased.HED 460Coffee maker is happily brewing in its new home.HED 460Distribution TerminologySpatial discrepancyNeed distribution to get products from production site to where retailers are locatedTemporal discrepancyTiming of when products are produced and when retailers need themHED 460Indirect movement – 70%From manufacturers to wholesalersTraffic or inbound logisticsAir, rail, water, truckFrom wholesalers to retailersTransportation or outbound logisticsTruckHED 460DC Objectives - Wholesaler Maximize cubic capacityReduce # times pallets/cases are handledSafe working environmentFacilitate inbound and outbound logisticsMinimize costsHED 460Functions of DCReceiving - InputStorage and Replenishment - ThroughputOrder Selection – ThroughputShipping - OutputHED 460Input – Receiving FunctionLoad checked for conformity to bill of lading (basis for damage claims)UnloadingMove to staging areaBar codes attached/storage areaHED 460Throughput – Storage/Repl.Goods assigned to active or passive inventoryLayoutsCommodity groupingCase movementCase cube Numbering to identify location in DCHED 460Throughput – Order SelectionMost labor intensive stepFull pallet or full case quantitiesOrders placed within DC order cycle timeGoods are pickedGoods are “unitized”HED 460Output - ShippingExternal logistical activitiesScheduling shippingSpecification of DC dock area or doorShipment accuracy – randomSelect type of truck/trailerHow trailer is loadedDispatch and route selectionHED 460Pricing Distribution CostsSystem Generated Revenue (66%)Other Sources of Revenue (34%)HED 460System Generated (66%)Markups (68% of the 66%)Must cover costs and contribute to profitActivity Based Costing (ABC)HED 460Activity Based CostingAlternative way to allocate overheadFormerly labor costs were highest costsNow, materials costs are highestTries to turn indirect costs into direct costsHED 460Activity Based CostingAttaches costs to products and services based on activities performed to produce, distribute, support those products/servicesHED 460Activity Based CostingActivitiesAcquisitionHandlingStorageDeliveryMore complex than cost accounting but benefits are worth itHED 460System Generated (66%)Cash discounts (27%)Reduction to price for early paymentBackhaul revenue (5%)Avoids truck returning empty after deliveryPick up merchandise at a manufacturer on the way back to DCHED 460Other Sources (34%)Inside Margin (revenue generated by some activity other than distributing productsForward buying (44% of the 34%)Buy more than needed at discount priceDiverting (9%)Buy product on “deal” in one region and resell at profit in anotherHED 460Other Sources (34%)Inside MarginPromo money (35%)Offered by manufacturer - not passed to retailerSlotting allowances (12%)Payment for space on retail shelvesSalvage
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