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The Database MarketContentsDatabaseOracleOracle Product LinesOracle Database 10gOracle Innovation TimelineOracle Merger with PeopleSoft and JD EdwardsMySQL’s Targeted sectors of the Database Market:MySQL’s competition:How big is MySQL?Slide 12MySQL is the #3 database among those polled (7/04):MySQL Ownership:Products/Services offered:Slide 16Slide 17Slide 18Role of Database Software in Product Portfolio:Microsoft SQL ServerSlide 21Slide 22IBMIBM ProductsIBM Database MarketSlide 26ERPsAny Questions…TheThe DatabaseDatabase MarketMarketMatt CastroMatt CastroMichelle MillerMichelle MillerMatt PowellMatt PowellStephen SteckmannStephen SteckmannContentsContentsWhat is a database?What is a database?OracleOracleMySQLMySQLMicrosoft SQL ServerMicrosoft SQL ServerIBMIBMERPERPQuestionsQuestionsDatabaseDatabaseAny collection of data organized for storage in Any collection of data organized for storage in a computer memory and designed for easy a computer memory and designed for easy access by authorized users. access by authorized users. The data may be in the form of text, numbers, The data may be in the form of text, numbers, or encoded graphics. or encoded graphics. They have become one of the most important They have become one of the most important technological tools in almost every industry.technological tools in almost every industry.A A database management systemdatabase management system ( (DBMSDBMS) ) is a computer program (or more typically, a is a computer program (or more typically, a suite of them) designed to manage a database suite of them) designed to manage a database (a large set of structured data), and run (a large set of structured data), and run operations on the data requested by numerous operations on the data requested by numerous clients. clients. http://en.wikipedia.org/wiki/DbmsOracleOracleOldest, Longest Running, and Largest Oldest, Longest Running, and Largest Database Company WorldwideDatabase Company Worldwide48.9% share of the market48.9% share of the market55,000 employees worldwide55,000 employees worldwide$11.8 billion in revenue$11.8 billion in revenueTechnology can be found in 98 of the Technology can be found in 98 of the Fortune 100 companiesFortune 100 companieshttp://www.oracle.com/corporate/history.htmlOracle Product LinesOracle Product LinesDatabaseDatabaseApplication ServeApplication ServeCollaboration SuiteCollaboration SuiteDeveloper SuiteDeveloper SuiteE-Business Suite E-Business Suite http://www.oracle.com/products/index.htmlOracle Database 10Oracle Database 10ggIndustry-Leading SecurityIndustry-Leading SecurityIdeal for large enterprises and small and midsize Ideal for large enterprises and small and midsize businesses alikebusinesses alikeThe First Database Designed for Grid ComputingThe First Database Designed for Grid Computing–A group of low-cost servers connected by Oracle A group of low-cost servers connected by Oracle software. software. Lower Costs with the Self-Managing DatabaseLower Costs with the Self-Managing DatabaseAvailability and Scalability with Real Application Availability and Scalability with Real Application ClustersClustersAvailable in five editions, each suitable or different development and deployment scenarioshttp://www.oracle.com/database/index.htmlOracle Oracle Innovation Innovation TimelineTimelineOracle's business is Oracle's business is information—how to manage information—how to manage it, use it, share it, protect it. it, use it, share it, protect it. Oracle has created the only Oracle has created the only fully integrated platform for fully integrated platform for enterprise computing, enterprise computing, helping companies collect helping companies collect and use precision business and use precision business information at the lowest information at the lowest cost. Over three decades, cost. Over three decades, Oracle has refined its Oracle has refined its technology by combining technology by combining the ingenuity of the the ingenuity of the industry's best software industry's best software engineers with feedback engineers with feedback from Fortune 500 customersfrom Fortune 500 customers—supporting information-—supporting information-driven business around the driven business around the world.world.http://www.oracle.com/corporate/history.htmlOracle Merger with Oracle Merger with PeopleSoft and JD EdwardsPeopleSoft and JD EdwardsJune 1, 2005June 1, 2005Vertical IntegrationVertical IntegrationCustomer Satisfaction risen to 90%Customer Satisfaction risen to 90%–11% increase in satisfaction levels of11% increase in satisfaction levels ofTechnical and product problem responseTechnical and product problem responseResolutionResolutionOverall solution effectivenessOverall solution effectivenesshttp://www.eweek.com/article2/0,1895,1967358,00.aspMySQL’s Targeted MySQL’s Targeted sectors of the Database sectors of the Database Market:Market:Smaller Enterprises (focus)Smaller Enterprises (focus)–Open source network usersOpen source network usersSoftware is free to all users, licensing is not Software is free to all users, licensing is not Most inexpensive and easy to use systemMost inexpensive and easy to use systemLarger EnterprisesLarger Enterprises–Franchised MySQL products/services Franchised MySQL products/services –Licensing to software developers and Licensing to software developers and partnerspartnersFurther development of database servers and Further development of database servers and tools to fit specific industry needs tools to fit specific industry needsMySQL’s competition:MySQL’s competition:Microsoft SQL ServerMicrosoft SQL Server–Free Express edition (limited ability)Free Express edition (limited ability)Advanced editions ranging to $24,000 plus licensing and user feesAdvanced editions ranging to $24,000 plus licensing and user feesOracleOracle–New “free” version of applications (limited ability)New “free” version of applications (limited ability)Other applications are high in costOther applications are high in cost–Moving from larger to smaller enterprise applications to Moving from larger to smaller enterprise applications to compete with MySQLcompete with MySQLIBM-DB2IBM-DB2–Websphere Program: Web management servicesWebsphere Program: Web management servicesRanging to $4,000, plus licensing and user


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OSU BA 378 - The Database Market

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